Senior Digital Marketing Specialist

Arteriors HomeLewisville, TX

About The Position

The Arteriors team is described as a collective of creators and problem-solvers who believe that diversity and inclusiveness breed innovation and forward-thinking design. The Senior Digital Marketing Specialist will be responsible for driving the execution and optimization of Arteriors' digital experience across both Trade and Consumer channels. This role integrates digital marketing, e-commerce merchandising, analytics, and website optimization to create exceptional customer experiences that foster engagement, conversion, and revenue growth. The individual will collaborate cross-functionally with various departments including Creative, Merchandising, Product Development, Inventory, CRM, Sales, IT, and external agency partners to bring campaigns, product launches, and digital initiatives to fruition, while utilizing data and customer insights to continuously enhance business performance.

Requirements

  • 5+ years of experience in digital marketing, e-commerce, or digital merchandising.
  • Strong analytical skills with experience using data to drive marketing and business decisions.
  • GA4 Certified
  • Experience with Google Analytics 4, Google Search Console, CMS platforms, and ecommerce technologies.
  • Experience with website merchandising, conversion rate optimization, and A/B testing.
  • Advanced Excel skills and experience with reporting platforms such as Looker Studio, Tableau, Power BI, or Databox.
  • Strong project management, communication, and organizational skills.
  • Passion for design, luxury brands, and delivering exceptional customer experiences.

Responsibilities

  • Monitor and analyze performance across all digital marketing channels, providing insights and recommendations to improve business results.
  • Track customer behavior throughout the digital journey to identify opportunities that increase engagement, conversion, and customer retention.
  • Build reports and dashboards that communicate digital performance and support business decisions.
  • Partner with internal teams to evaluate campaign performance, marketing efficiency, and return on investment.
  • Identify opportunities to leverage AI, automation, and emerging digital tools to improve performance and streamline workflows.
  • Partner with Creative, Merchandising, Buying, and Inventory teams to coordinate product launches, promotional campaigns, and seasonal updates.
  • Ensure products, content, and creative assets are published accurately and on time.
  • Merchandise the website to support new collections, product storytelling, promotional campaigns, and key business priorities.
  • Manage homepage updates, category merchandising, and onsite content to deliver a best-in-class luxury shopping experience.
  • Lead website optimization initiatives through A/B testing, homepage testing, landing page improvements, and conversion rate optimization.
  • Monitor testing results and recommend enhancements that improve customer experience and business performance.

Benefits

  • Competitive salary and benefits package
  • Yearly salary surveys to ensure fair pay
  • Yearly merit increases
  • Bonus opportunities
  • Comprehensive health insurance (medical, dental, vision, life insurance, and disability)
  • Unlimited paid time off
  • Paid family leave
  • Professional development opportunities (training programs, leadership consulting, mentorship opportunities)
  • 401(k) retirement savings plan with employer matching contributions
  • Access to a wellness consultant for retirement planning
  • Generous discounts on company products
  • Paid volunteer time (8 hours per year)
  • Diverse and inclusive work environment
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