Senior Digital Marketing Solutions Strategist

Protiviti • New York City, NY

1d • Hybrid

About The Position

Protiviti is looking for a Senior Digital Marketing Solutions Strategist to join our growing Digital Consulting team . As a Senior Digital Marketing Solutions Strategist, you will lead strategic initiatives that enable clients to accelerate growth through the integration of data, technology, and modern marketing practices. You will operate at the intersection of marketing strategy, analytics, personalization, and marketing technology, guiding enterprise organizations in modernizing their marketing capabilities and unlocking new revenue opportunities. Y ou'll leverage your deep expertise in platforms like Adobe Experience Platform or Salesforce Marketing Cloud, along with your experience in growth marketing transformation, AI-driven personalization, and marketing automation, to help clients make sense of today’s complex digital landscape. Acting as a trusted advisor to senior leaders, you’ll turn business goals into practical, scalable marketing solutions and data strategies that drive real results , sparking innovation and making a lasting impact for the clients you work with.

Requirements

• Hands-on experience with Adobe Experience Cloud / Adobe Experience Platform and/or Salesforce Marketing Cloud, including architecture, integrations, and data activation
• Experience working with marketing data, analytics, customer segmentation, and Customer Data Platforms (CDPs)
• Familiarity with CMS, Digital Asset Management (DAM), and content operations
• Proven ability to lead client engagements and advise senior stakeholders
• Bachelor’s degree in relevant discipline
• 8+ years of experience in digital marketing, marketing technology, consulting, or a related field

Nice To Haves

• Adobe or Salesforce certifications a plus
• Experience with Adobe Experience Platform, Salesforce Data Cloud, or Salesforce Personalization
• Experience with AI, marketing automation, and predictive personalization
• Consulting or agency experience preferred

Responsibilities

• Serving as a trusted advisor to senior client stakeholders on digital marketing and growth transformation initiatives
• Developing data-driven marketing and MarTech strategies focused on personalization, customer acquisition, engagement, and retention
• Designing personalization and customer journey strategies across web, mobile, email, and paid channels using customer data and AI
• Working with marketing data, analytics, and segmentation to generate insights, optimize performance, and inform measurement approaches
• Applying AI, automation, and emerging technologies to improve marketing efficiency and modernize marketing operations
• Leading client workstreams and cross-functional teams, clearly communicating risks, trade-offs, and recommendations
• Supporting client relationship growth through strong delivery and identifying follow-on opportunities
• Developing team members through mentoring, coaching, and performance feedback

Benefits

• Employees are eligible for medical, dental, and vision coverages, FSA and HSA healthcare accounts, life and accident insurance, adoption and fertility assistance, paid parental leave up to 10 weeks, and short/long term disability.
• We offer eligible employees a company 401(k) savings and investment plan with an employer match of 50% on the first 6% of your contributions.
• We provide Choice Time Off (CTO) for vacation, personal needs, and sick time. The amount of (CTO) varies based on years of service. New hires receive up to 20 days of CTO per calendar year.
• Protiviti also recognizes up to 11 paid holidays each calendar year.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees