Senior Digital Analytics Implementation Analyst
About The Position
Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions. Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance. Come to work for Realtor.com as a Senior Digital Analytics Implementation Analyst! As a leader in online real estate and backed by industry experience and the News Corp brand, Realtor.com’s vision is to be the leading destination to discover and create your perfect home. With 100 million unique users visiting our website and mobile apps monthly, we have the most comprehensive and accurate coverage of real estate listings and the most engaged users across all online real estate portals. Our mission is to make buying, selling, renting, and living in homes easier and more rewarding for everyone. At Realtor.com, what you do has the potential to touch people in a real and meaningful way. We are dedicated to making the process of buying, selling, renting, and living in homes easier and more rewarding. With the most comprehensive and accurate real estate listings, we empower consumers with up-to-date information to help them find their dream homes. The Data and Analytics team processes and analyzes vast amounts of data to support millions of home buyers, sellers, and renters. You’ll engage with some of the best and brightest coworkers and leaders, learn and contribute, and have a great time. If you enjoy working in a fast-paced, dynamic, cutting-edge environment and desire to make a meaningful contribution to the business, then make the move! Top Reasons to Apply: Massive Portfolio & Career Growth: Own tracking across a diverse digital portfolio of B2B and B2C sites and apps, giving you endless variety and room to scale your skills. Modern MarTech Toolstack: Actively build a modern data foundation as we heavily invest in Segment and Amplitude as our core clickstream pipeline tools. Rapid, Barrier-Free Iteration: Experience a rare environment with few barriers to entry where you can launch tracking updates daily rather than waiting weeks. Deep Data Org Synergy: Work directly embedded within the centralized Data Org, collaborating closely with data engineering and warehouse teams instead of being isolated in marketing.
Requirements
- Proven experience implementing digital analytics tools with standard technologies (Amplitude, Adobe Analytics, Google Analytics, Segment, Google Tag Manager, etc), creating tracking specs, debugging digital analytics tracking on web and mobile app platforms, and establishing data governance processes.
- Strong understanding of digital analytics principles, measurement frameworks, tag management systems, MarTech, product analytics, marketing analytics, experimentation and causal analysis, personalization, key performance metrics, and how data supports optimization in a digital customer journey
- Strong problem-solving abilities, especially in diagnosing and resolving tracking and data quality issues in various environments (browser, data warehouse, analytics tool)
- Excellent verbal and written communication skills to effectively work with cross-functional teams, document data governance concepts, and explain data governance processes to both technical and non-technical stakeholders
- Proficiency with JavaScript for digital analytics tracking implementation
- Solid understanding of web development, browser developer tools, and mobile app debugging tools
- Ability to query data ( SQL ) from data warehouse (Snowflake) and perform data quality checks
- 5-6 years of relevant experience working in a digital analytics implementation role
- Bachelor’s degree in Analytics, Data Science, Information Systems, Computer Science, Economics, Marketing, or a related field
Nice To Haves
- Experience using Python, R for data science or product analytics is a plus
- Experience with web development or front end engineering is a plus
Responsibilities
- Collaborate with marketing, product, and engineering teams to establish business requirements and create tracking solution designs that ensures our clickstream data collection aligns with business objectives and KPIs
- Create and champion documentation and processes to ensure data accuracy and consistency across all digital touchpoints and platforms
- Perform QA and data validation for new and existing tracking implementations on both web and mobile applications
- Troubleshoot and resolve data discrepancies and tracking issues as they arise with stakeholders
- Maintain governance of third party marketing technology deployed in tag manager
Benefits
- Inclusive and Competitive medical, Rx, dental, and vision coverage
- Family forming benefits
- 13 Paid Holidays
- Flexible Time Off
- 8 hours of paid Volunteer Time off
- Immediate eligibility into Company 401(k) plan with 3.5% company match
- Tuition Reimbursement program for degreed and non-degreed programs
- 1:1 personalized Financial Planning Sessions
- Student Debt Retirement Savings Match program
- Free snacks and refreshments in each office location
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
