Senior Designer

EF Education First / Hult•Cambridge, MA

8d•$85,000 - $100,000•Hybrid

About The Position

EF Adventures is a fast-growing adventure travel brand offering guided group tours for active travelers who want to experience the world differently. We're building something special and moving fast, and we need sharp, ambitious people to help us do it. This isn't an execution-only role. We're looking for a Senior Designer who thinks conceptually, designs beautifully, and is excited to help shape a growing brand. You'll help translate our evolving brand strategy into a visual identity that is distinctive, scalable, and ownable across every touchpoint. On any given day, you could be shaping a campaign concept, exploring a visual direction, refining the design system, or creating work across website, paid media, social, and email. You'll move fluidly between big-picture thinking and detailed execution, collaborating closely with a small creative team to bring ideas from concept to launch. All candidates must submit a portfolio to be considered.

Requirements

7–10 years of professional design experience at an agency, design firm, or in-house creative team, with a portfolio showcasing strategic thinking, distinctive visual craft, and a breadth of work across brand, campaigns, and digital experiences.
Proven experience building or evolving a visual identity or design system in an early-stage or transformation environment–you've helped define what a brand becomes, not just how it looks day-to-day
Strong conceptual thinking: you generate and shape ideas, work from ambiguity, and help establish creative direction not just respond to it
The ability to influence visual language and brand expression at a strategic level, with the craft to bring it to life across every channel
Strong verbal and visual communication skills–you can articulate your design decisions, present creative concepts clearly, and bring stakeholders along on the thinking
Solid fluency in Figma and Adobe Creative Suite (After Effects and/or Premiere are a bonus). Your tools serve your ideas, not the other way around.
You embrace new tools and technologies, adapting quickly to evolving creative workflows and platforms
Comfort working in a fast-moving, lean, high-ownership environment where priorities shift and you help define the path forward
A genuine connection to travel, storytelling, and the EF Adventures mission
A keen eye for detail–you catch the inconsistencies others miss, and you finish what you start

Nice To Haves

Experience with AI tools and scalable content systems or workflows

Responsibilities

Help define and evolve the EF Adventures visual language as a core part of our brand refresh
Build and refine design systems, guidelines, and rules that give the brand structure, scalability, and room to flex across touchpoints
Ensure consistency across the brand while enabling creative flexibility. You’ll be the person who knows where the guardrails are and when to push against them.
Contribute to campaign ideation and creative concept development from the start
Shape how ideas come to life visually, carrying concepts from early exploration through final execution across campaigns, lead nurturing, and brand storytelling
Design across every stage of the customer journey, connecting strategic brand thinking with exceptional craft and execution
Stay sharp on design trends, competitors, and best practices–continuously raising the bar for EF Adventures' visual presence
Create compelling website experiences and landing pages that balance brand storytelling with business goals to drive conversion
Develop visually compelling email experiences that reflect the brand's design and messaging
Create content that is engaging and impactful for organic social and paid media
Work closely with copy, marketing, and product teams as an active creative collaborator to help shape integrated campaign ideas and storytelling systems from the start, not after the strategy is set
Collaborate with copywriters and fellow creatives to build a cohesive, elevated brand voice and visual identity together

Benefits

Robust monthly calendar of trainings and workshops
Four weeks paid vacation your first year
Ten paid holidays
Two floating holidays
Exciting business travel opportunities
25% company match on your 401(k) contributions
Market-leading medical, dental and vision coverage
Options for life and disability insurance
Accident and hospital insurance
Legal and pet insurance
Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
Access to fertility care and family-building support
Wellness benefits including a yearly fitness reimbursement
Frequent social and learning events
Access to our employee-run resource groups
Robust Employee Assistance Program
Tenure-based sabbatical eligibility
EF Product Discounts (discounts on travel, international language schools, Au Pair program and more)
Discounts at local venues and businesses
Amazing offices designed to match the caliber of the people who work there
Flexibility of working from home one day a week