Senior CX Copywriter - Freelance

VML•Atlanta, GA

4d•$70 - $85•Hybrid

About The Position

VML is seeking a freelance Senior XD Copywriter to develop and lead creative concepts for digital and social channels, working closely with art directors, strategists, and other creative team members. The role focuses on translating consumer-oriented ideas and written tone into finished advertising that meets clients’ business objectives and aims to produce boundary-pushing, award-winning work. The Senior XD Copywriter owns assigned projects and oversees the copy, creative work, budgets, and presentations. The role develops, refines, and presents creative concepts, contributes to new-business pitches, and recommends ways to improve processes and products. It also involves coordination with account leadership on scope, financials, schedules, and planning, as well as collaboration on interviewing, hiring, training, and evaluating junior creative staff. VML describes its work environment as hybrid, with teams in the office an average of four days per week. The stated compensation is $70–$85 USD; the posting does not specify the compensation period.

Requirements

Bachelor’s degree.
Five or more years of copy experience in an advertising, marketing, experiential, or creative agency environment.
Demonstrated understanding of the XD-focused consumer journey.
Advanced competencies in Microsoft Office, internet environments, and industry-standard software programs.
Understanding of both art and copy, and the ability to evaluate both.
Experience with and ability to evaluate all mediums to develop fully integrated marketing campaigns.
Strong portfolio demonstrating strategic, conceptual, and creative thinking.
Excellent presentation skills.
Ability to prioritize, organize, and multitask effectively; solve marketing problems creatively; and work collaboratively in ambiguous environments.
Ability to accept constructive internal and client feedback on concepts and copy.

Nice To Haves

Experience within the B2C CPG sphere is especially relevant.

Responsibilities

Own assigned projects and manage XD-focused copy, creative work, budgets, and presentations.
Work with Creative Directors to ensure the quality and accuracy of creative work.
Recommend improvements to processes and products to senior leadership and team members.
Conceptualize, plan, produce, refine, and lead a diverse range of creative ideas and concepts.
Perform the duties of a Senior XD Copywriter.
Present creative rationale during internal and client presentations.
Drive creative solutions for new-business pitches and offer proactive solutions to support project progression.
Communicate with Account Directors about business scopes, financials, schedules, and planning.
Collaborate with creative leaders on interviewing, hiring, training, and evaluating junior creative staff.