Senior Customer Success Manager, Media Partnerships

LiveRamp, Inc.•Seattle, WA
•$129,000 - $160,200•Hybrid

About The Position

LiveRamp is seeking a Senior Customer Success Manager for Media Partnerships to serve as a senior strategic advisor and primary point of contact for its largest and most strategic media customers, including TV, audio, streaming, social, and DSP partners. The role calls for in-depth knowledge of the media and AdTech industries, including ad sales and brand marketing use cases for media companies. The manager will advise decision-makers at major media companies on strategy and roadmaps across the ecosystem, navigate complex and rapidly evolving partnerships, and deliver strong outcomes for customers and LiveRamp. The position owns customer success and the strategic direction of a portfolio of accounts. It includes developing and optimizing tailored success plans; driving adoption, retention, and growth; managing complex renewals; identifying expansion opportunities; and representing customer feedback internally. The manager will provide media-industry expertise, guide customers on applying LiveRamp solutions to brand marketing and media ad sales objectives, and work with technical resources to optimize publisher platforms and integrations. Close collaboration with customer stakeholders and LiveRamp's sales, product, engineering, and support teams is central to delivering customer-specific solutions. This is a hybrid position requiring two days a week in the office in San Francisco, New York City, or Seattle. The approximate annual base salary range is $107,500–$133,500, with variable incentive compensation targeted at 20% of base salary. The approximate on-target earnings range is $129,000–$160,200, assuming target performance. Actual compensation depends on factors including experience, skills, geography, performance, and internal equity.

Requirements

  • 5–7 years of enterprise B2B SaaS customer success management or account management experience, with emphasis on media buying and selling, data analytics and measurement, cloud, collaboration, and identity.
  • Knowledge of the media industry, particularly ad sales, ad operations, media planning, buying, selling, and measurement.
  • Knowledge of marketing strategies for media companies, including content and tune-in marketing, streaming services marketing, and social media marketing.
  • Strong understanding of DSPs, SSPs, and the programmatic advertising ecosystem.
  • Experience with complex renewal negotiations.
  • Strong analytical and problem-solving skills, including the ability to interpret data and provide actionable insights.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to change.
  • Customer focus and commitment to delivering exceptional client experiences.
  • Experience growing mutually beneficial partnerships and balancing fixed pricing costs with total revenue potential.
  • Familiarity with LiveRamp and its role in the ecosystem, from either the brand client or publisher side.
  • Experience drafting QBRs and executive summaries and managing renewals and upsells/cross-sells.
  • Demonstrated ability to build trust and influence C-level and senior executive stakeholders, internally and externally.

Responsibilities

  • Build and maintain strong, long-lasting customer relationships, including with C-level contacts.
  • Develop, implement, monitor, and optimize customer-specific strategic success plans with clear objectives and key performance indicators.
  • Drive customer adoption and utilization of LiveRamp solutions to maximize value.
  • Identify and proactively address issues and challenges to support customer satisfaction.
  • Manage customer renewals and work to reduce churn and contraction while identifying opportunities to optimize revenue potential within agreements.
  • Identify opportunities to upsell and cross-sell LiveRamp products and services.
  • Educate customers on best practices, industry trends, and LiveRamp platform features and capabilities.
  • Advocate internally for clients and share feedback, needs, and insights to inform product enhancements and improvements.
  • Own the strategy for a book of business, partnering with sales, product, and account leadership on renewals, expansion, and account growth.
  • Serve as a media ad sales subject matter expert and stay current on industry trends, practices, and technologies across identity, cloud, ad operations, media planning, buying, selling, measurement, programmatic, and TV/CTV.
  • Understand media companies' use cases and challenges in brand marketing.
  • Advise customers on using LiveRamp solutions to achieve brand marketing and media ad sales objectives.
  • Collaborate with technical resources to optimize and scale publisher platforms and integrations, reducing friction and increasing efficiency.
  • Build relationships with customer stakeholders in product, marketing, advertising, and data analytics, and collaborate to understand their objectives and challenges.
  • Coordinate with LiveRamp sales, product, engineering, and support teams to implement and execute client-specific solutions.

Benefits

  • Flexible paid time off and paid holidays.
  • Options for working from home.
  • Paid parental leave.
  • Medical, dental, vision, life, and disability coverage.
  • Employee assistance program and voluntary benefits.
  • Perks programs supporting healthy lifestyles and career growth.
  • 401(k) matching: 1:1 match up to 6% of salary.
  • In-person and virtual social events, including game nights, happy hours, camping trips, and sports leagues.
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