Senior Creator Partnerships Manager

Spotlight Media • New York, NY

2d • Hybrid

About The Position

Spotlight Media is a leading TikTok Shop Partner agency focused on scaling recognizable brands in social commerce. We create custom strategies to maximize client potential on TikTok Shop, driving growth from launch to millions in GMV. We are building a team of high-agency individuals who thrive on ownership, autonomy, and speed, offering a culture that is high-performing, entrepreneurial, and ambitious. This is a place to execute campaigns, build leverage, take on responsibility, and grow quickly.

This role is for a senior leader to own and grow creator partnerships and content efforts, managing strategy, budget, team, and results. The ideal candidate has a deep understanding of content creation, either through personal experience or extensive work with creators and production. They possess a sharp eye for performance, effective creator briefing skills, and the ability to distinguish great content. Budget management experience, including allocation, ROI tracking, and investment decisions, is crucial. This leadership role offers autonomy to shape the division, hire a team, and grow the business with direct support from the CEO and founding team.

Requirements

• Hands-on creator or content production experience—you’ve either been a content creator yourself or have worked directly with creators managing UGC and content production (this is non-negotiable).
• Enjoy building and fostering relationships with content creators.
• Proven experience managing budgets—you’ve allocated spend across creators or campaigns, tracked performance against cost, and made data-informed investment decisions.
• A strong eye for content—you can tell the difference between content that converts and content that doesn’t, and you know how to coach creators to get there.
• 3+ years in creator partnerships, influencer marketing, or content operations—agency experience is a strong plus.
• 3+ years of management experience. You know how to build and manage a team.
• Strong knowledge of TikTok—you understand what makes content perform on the platform.
• Experience building and leading teams—you’ve hired, trained, and held people accountable.
• Entrepreneurial mindset—you think like a business owner, not just a manager.
• Strong negotiation and communication skills.

Nice To Haves

• Experience with TikTok Shop and its creator/affiliate ecosystem
• An existing network of creators in beauty, wellness, or lifestyle
• Background in social commerce or e-commerce
• Familiarity with spark ads, content licensing, and creator compensation models

Responsibilities

• Manage 6-figure partnership budget
• Lead and grow a creator division, including hiring and managing your own team
• Build and maintain a roster of high-performing creators across beauty, wellness, lifestyle and other top TikTok Shop categories.
• Oversee creator content production end-to-end: sourcing, briefing, quality control, and delivery
• Negotiate creator partnerships and manage relationships at scale
• Track performance and continuously improve content quality and efficiency
• Collaborate with account management and sales to align content efforts with client goals
• Own the division’s budget and be accountable for its growth and profitability

Benefits

• High autonomy and real ownership from day one—no micromanagement.
• Direct exposure to top-tier brands and the fastest-growing corner of e-commerce.
• A growth-first culture that rewards builders, not seat-warmers.
• Competitive compensation, performance upside, and flexible/hybrid work (location dependent).
• Base salary: $85,000-$115,000 depending on experience
• Performance-based commissions—your upside grows as the division grows
• Hybrid - New York City
• Direct access to the CEO and founding team
• Real autonomy to build and shape a division from the ground up

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed