Senior Coordinator, Paid Media

January DigitalNew York, NY
24d$63,000 - $70,000Hybrid

About The Position

Team January Digital is looking to fill a senior coordinator role for our agency team. This role requires a collaborative, driven, detail oriented person who is looking to join a fast-paced and growing team. Primary responsibilities include executional excellence across paid search, paid social, programmatic display and video as well as managing client communications to drive successful outcomes both internally and externally. To be successful you should have working knowledge across at least one of these channels and the desire to dig in and learn across all channels.

Requirements

  • 1-2 year's experience in managing paid media in one or more digital channels – programmatic, search (organic and paid), social, display, and video.
  • Experience with performance media principles - driving effective ROAS / CPA, maximizing lead generation, and marketing subscription-based programs.
  • Previous client management experience preferred.
  • Bachelor's Degree preferred.
  • Google Ads and/or Meta Blueprint Certification preferred.
  • Strong grasp of digital marketing fundamentals & web analytics platforms.
  • Strong verbal and written communication skills, including proficiency in Microsoft Excel & PowerPoint.
  • Excellent team player with strong collaboration skills.
  • Strong project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
  • Strong analytics skills to troubleshoot issues.
  • Has a positive attitude and loves opportunities to collaborate with others.
  • Consistently demonstrates behavior in line with January Digital’s core traits.

Responsibilities

  • Independently manage tactical activation tasks across all digital marketing platforms with a focus on affiliate marketing & search.
  • Develop a deep understanding of each client’s business and provide weekly reporting with a focus on actionable insights.
  • Manage ad delivery and implement optimizations fluidly across channels to meet client goals.
  • Lead specific external day to day communications and develop relationships with select clients and vendors.
  • Analyze data from various sources to ensure client goals are being met or identify opportunities to improve.
  • Collaborate with peers to manage responsibilities and set clear expectations for optimal team efficiency.
  • Become a digital marketing knowledge resource by staying current on industry changes and emerging technology innovations.
  • Travel Requirements: Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.

Benefits

  • Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
  • Flexible PTO and Half-Day Fridays
  • Philanthropic Efforts and Paid Time Off to Volunteer
  • Fully covered medical, dental, and vision insurance
  • Annual Wellness Stipend
  • Currently a hybrid work environment with stunning NYC & Dallas offices
  • Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room
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