Senior Communications Specialist
About The Position
UnitedHealth Group is seeking a Senior Digital Communications Specialist to coordinate and deliver integrated digital communications projects across web, social, paid, earned and other channels. This hands-on role combines project management, communication skills and sound judgment to help turn direction into clear, useful action. The position supports campaign planning and execution by maintaining project plans, coordinating contributors and approvals, preparing content and materials, tracking performance, and identifying risks or dependencies early. It does not independently set strategy, but the specialist is expected to understand objectives, audiences and desired outcomes, ask thoughtful questions, offer a point of view and recommend practical improvements. The role coordinates project plans, timelines, workstreams, meetings, reviews and approvals; supports campaign execution across communications channels; develops and quality-checks content; conducts research and tracks performance; and collaborates with communications, marketing, analytics, technology, legal, compliance and business partners. The specialist handles sensitive information appropriately in a regulated, compliance-focused organization. The role may be performed by telecommuting from anywhere within the United States, subject to UnitedHealth Group’s Telecommuter Policy.
Requirements
- Bachelor’s degree or at least 4 years of equivalent professional experience.
- At least 4 years of professional experience in communications, digital marketing, public relations or a related field.
- At least 4 years of experience coordinating multiple projects, deliverables or workstreams with overlapping deadlines.
- At least 4 years of experience in corporate reputation management.
Nice To Haves
- Experience supporting digital content, websites, social media, integrated campaigns or editorial operations.
- Working knowledge of project-management tools, content calendars, collaboration platforms and analytics dashboards.
- Ability to turn broad direction into an organized work plan and move tasks forward with appropriate guidance.
- Comfort working in a fast-paced, matrixed environment with contributors in different functions or locations.
- Ability to balance responsiveness and speed with sound judgment, accuracy and quality control.
- Curiosity about digital communications, audience behavior, search, analytics, AI and emerging platforms.
- Experience in health care or another regulated industry; helpful but not required.
- Ability to understand the purpose behind an assignment, ask clarifying questions and contribute a practical point of view.
Responsibilities
- Own project plans, timelines, task lists, assignments, dependencies and status reporting for assigned communications initiatives.
- Clarify objectives, audiences, outcomes, accountable owners, timelines and risks before work moves into execution.
- Lead meetings, working sessions, reviews and approvals; capture decisions, assign follow-up actions and ensure commitments are completed.
- Anticipate schedule risks, ownership gaps, competing priorities and missing inputs, and guide teams toward practical resolutions.
- Create clear decisions, handoffs and next steps, and improve templates and workflows so effective approaches can be repeated and scaled.
- Translate approved campaign strategies into workstreams, channel deliverables and activation schedules.
- Coordinate execution across web, social, media relations, paid media, analytics and other communications partners.
- Review deliverables against approved messaging, audience needs, channel requirements and campaign objectives, and raise questions about tactics that may not support intended outcomes.
- Track content, creative, technical, legal and compliance dependencies to support launch readiness.
- Draft, edit and proofread digital content, briefs, presentations, talking points, project updates and other communications materials.
- Maintain editorial calendars, content inventories and production schedules.
- Organize source material, approved facts and messaging so teams can use accurate, current information.
- Review materials for accuracy, clarity, consistency, accessibility and adherence to established standards.
- Conduct audience, channel, competitor and communications research to support planning and execution.
- Gather performance data, maintain campaign trackers and prepare recurring reports.
- Summarize findings, patterns and open questions, including potential implications and supported decisions or actions.
- Assess campaign effectiveness, document lessons and recommend practical improvements for future work.
- Build consultative working relationships with communications, marketing, analytics, technology, legal, compliance and business-line partners.
- Communicate clearly and professionally, share context, ask for help early and explain the thinking behind recommendations.
- Challenge assumptions constructively while respecting strategies, priorities and decision rights set by senior team members.
- Handle sensitive information appropriately in a regulated, compliance-focused organization.
Benefits
- Comprehensive benefits package, subject to eligibility requirements.
- Incentive and recognition programs.
- Equity stock purchase plan.
- 401(k) contribution.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
