Senior Communications Specialist

PrimeLending•Dallas, TX

About The Position

Hilltop Holdings is seeking a Senior Communications Specialist to develop clear, compelling content for Hilltop Holdings and its family of companies. Working with the Marketing and Communications team and using a range of communications tools and platforms, the specialist writes and edits materials for customers, employees, business partners and external audiences. The role translates complex business and financial topics into accessible messages while maintaining accuracy and a consistent brand voice. It is a hands-on writing position spanning marketing campaigns, corporate and internal communications, digital content and sales support. The specialist also manages the relationship with the company’s external public relations firm and oversees related activities, including media pitching, reporter relationships and media monitoring reports. The position works with internal stakeholders and colleagues across marketing, communications, digital and creative functions to develop and adapt content across channels.

Requirements

  • Bachelor’s degree required.
  • Five or more years of professional writing and editing experience required.
  • Provide a portfolio or work samples demonstrating strong writing across multiple formats and audiences, including persuasive marketing copy and corporate communications.
  • Excellent editing, interviewing, grammar and proofreading skills.
  • Ability to adjust tone and structure for different audiences, brands, channels and business objectives.
  • Ability to simplify complex topics without losing important nuance.
  • Excellent verbal, written and interpersonal communication skills.
  • Ability to interact effectively with all levels of the organization.
  • Proficiency with Microsoft Office; excellent PC skills, including the Microsoft Office suite.
  • Ability to meet deadlines and adapt quickly to a rapidly changing environment.
  • Strong organizational, time-management and relationship-management skills, including sound judgment when managing concurrent assignments and stakeholder feedback.
  • Excellent problem-solving, detail-orientation and analytical skills, with demonstrated decision-making ability.

Nice To Haves

  • A degree in communication, journalism, marketing or a related field.
  • Experience in banking, financial services or another complex or regulated industry.
  • Experience with content management, project management and media management platforms.
  • SharePoint experience.

Responsibilities

  • Write, edit and proofread content for customer and employee emails, websites, newsletters, blogs, advertising, direct mail, brochures, presentations, sales materials and social media.
  • Develop messaging and copy for marketing campaigns, product and service initiatives, community programs and other business priorities.
  • Draft internal communications, including company announcements, leadership messages, intranet articles and employee-facing materials.
  • Support executive communications by preparing biographies, talking points, presentation content, letters and other written materials.
  • Interview internal subject-matter experts and conduct research to create accurate, audience-appropriate content from complex information.
  • Write and edit customer communications about products, services, promotions and other business needs, coordinating review and approval with appropriate stakeholders.
  • Develop thought-leadership content, including articles, commentary and event materials.
  • Draft and edit press releases, announcements, media background materials and other content supporting public relations initiatives.
  • Serve as the primary day-to-day contact for the external PR firm, providing direction, coordinating information and reviews, and aligning PR activities with company priorities and messaging.
  • Oversee the PR firm’s media pitching, reporter relationship activities and media monitoring reports, reviewing opportunities, coverage and reporting with internal stakeholders as appropriate.
  • Maintain the company’s media monitoring platform and generate regular reports for the Communications team and the Director of Marketing and Communications as requested.
  • Partner with marketing, communications, digital and creative colleagues to adapt messaging across channels and maintain a consistent voice.
  • Review existing content for clarity, accuracy, consistency and continued relevance, and recommend updates when needed.
  • Manage multiple writing assignments and deadlines, incorporating stakeholder feedback while preserving the purpose and quality of each piece.
  • Perform other related duties as assigned.
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