Senior Communications Manager
About The Position
This position leads the segment marketing function, serving as a strategic advisor to broker sales leadership and a key partner to Enterprise Marketing leaders. This role is accountable for translating enterprise growth strategies into market-specific marketing plans that drive enrollment, strengthen broker relationships, and improve business performance across multiple geographic markets. This role oversees a team providing leadership, coaching, and direction to ensure consistent execution of high-impact marketing programs. This leader drives strategic planning, marketing investment decisions, performance optimization, and cross-functional alignment while influencing senior stakeholders across Sales, Marketing, Product, Compliance, Finance, and Operations. The role leverages deep market expertise, customer insights, and business analytics to identify opportunities, shape marketing strategy, and deliver measurable business outcomes.
Requirements
- Strategic advisor to broker sales leadership.
- Key partner to Enterprise Marketing leaders.
- Accountable for translating enterprise growth strategies into market-specific marketing plans.
- Drives enrollment, strengthens broker relationships, and improves business performance.
- Oversees a team providing leadership, coaching, and direction.
- Ensures consistent execution of high-impact marketing programs.
- Drives strategic planning, marketing investment decisions, performance optimization, and cross-functional alignment.
- Influences senior stakeholders across Sales, Marketing, Product, Compliance, Finance, and Operations.
- Leverages deep market expertise, customer insights, and business analytics.
- Identifies opportunities, shapes marketing strategy, and delivers measurable business outcomes.
Responsibilities
- Translating enterprise growth strategies into market-specific marketing plans that drive enrollment, strengthen broker relationships, and improve business performance across multiple geographic markets.
- Overseeing a team providing leadership, coaching, and direction to ensure consistent execution of high-impact marketing programs.
- Driving strategic planning, marketing investment decisions, performance optimization, and cross-functional alignment.
- Influencing senior stakeholders across Sales, Marketing, Product, Compliance, Finance, and Operations.
- Leveraging deep market expertise, customer insights, and business analytics to identify opportunities, shape marketing strategy, and deliver measurable business outcomes.
Benefits
- Health and wellness benefits
- 401(k) savings plan
- Pension plan
- A minimum of 15 days’ of paid time off
- Paid parental leave
- Disability insurance
- Supplemental life insurance
- Employee assistance program
- Paid holidays
- Tuition reimbursement
- Other incentives
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
