Senior Business Development Manager

Apera AI IncFarmington Hills, MI
$110,000 - $120,000Remote

About The Position

We are an innovative, Vancouver-based startup at the forefront of robotics, AI, and machine vision technologies. Backed by VC funding and we’ve been recognized with the 2025 Frost & Sullivan Technology Innovation Leadership Award, the AAM Supplier Excellence Innovation Award, and the 2024 BC Tech “Company of the Year – Growth”, we are on a mission to redefine the future of AI-driven robotic vision systems. Apera AI helps manufacturers make their factories more flexible and productive. Robots enhanced with Apera’s software have 4D Vision – the ability to see and handle objects with human-like capability. Challenging applications such as bin picking, sorting, packaging, and assembly are now open to fast, precise, and reliable automation. Apera is led by an experienced team from high-growth companies focused on robotics, artificial intelligence, and advanced manufacturing. We're hiring a Senior Business Development Manager to lead commercial growth across the US automotive and manufacturing markets. This is a high-impact, hunter-first role where strategic sales meets advanced technology. You'll partner with OEMs, integrators, distributors, and end-users to demonstrate how Apera's 4D Vision platform transforms factory performance from bin picking and assembly to sorting and packaging.

Requirements

  • 5+ years of B2B sales experience building and expanding a client base in manufacturing automation or related industries
  • A strong and consistent track record of meeting and exceeding sales goals
  • Experience developing and leading a sales project or initiative within your team
  • Bachelor's degree or equivalent in an engineering or technical field, or a background in technical sales with a non-technical degree
  • A consultative, trust-based sales approach that resonates with technical buyers
  • Demonstrated ability to manage and grow key strategic accounts and distribution partnerships

Nice To Haves

  • Recognized sales acumen. You're known as one of the best on your team
  • Experience selling robotics, machine vision, or complex automation systems
  • A demonstrated ability to positively impact company culture and build trust with colleagues and customers

Responsibilities

  • Develop, maintain and expand new business relationships with end users, OEMs, integrators, and distribution partners.
  • Produce qualified leads with realistic close dates and manage a disciplined sales pipeline.
  • Present Apera's solutions to customers based on their requirements and work with the applications team to configure the best fit.
  • Deliver outstanding customer service and manage client relationships to ensure satisfaction post-sale.
  • Manage and grow key strategic accounts through expansion and long-term partnership development.

Benefits

  • Gain equity from day one
  • Personalized development plans
  • Annual learning budgets
  • Regular individual and team upskilling
  • Time dedicated to innovation
  • Meaningful ownership stake from day one
  • Competitive base salary range of $110,000 to $120,000 USD
  • OTE of $220,000 to $240,000 per year
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