Senior Business Development Coordinator

Advocate Health and Hospitals Corporation • Oak Brook, IL

3d • Onsite

About The Position

The Senior Business Development Coordinator performs a competitive analysis of the market, identifies and monitors marketing opportunities, and develops and implements marketing plans and strategies to support market growth and return on investment. This role implements trackable, measurable programs, assists in strategically planning future markets and opportunities to increase revenue, and maintains tracking systems to monitor referrals, admissions, revenue, and market share. The coordinator consults with internal departments, outside organizations, physicians, and community partners to optimize market growth and increase awareness and usage of services. They execute business development strategies, develop relationships with providers and external accounts, and coordinate marketing materials and events. Additionally, this role determines budget allocations for marketing and business development functions and assists with the development and coaching of staff in promotion strategies.

Requirements

• Bachelor's Degree in Marketing or related field.
• Typically requires 5 years of experience in Home Health/Hospice/HME/Respiratory marketing and business development that includes experiences in developing and executing business development/sales plans to increase revenue, creating supportive marketing and communications materials, and performing competitive marketing analysis.
• Demonstrated skills in business development activities such as successful relationship building strategies, promoting products/services to existing/new clients, and experience in meeting financial targets.
• Demonstrated success in executing service line or brand-based marketing programs with documented, verifiable results.
• Strong consultative and problem solving skills.
• Strong negotiation skills.
• Excellent leadership, interpersonal, and communication skills essential to accomplish goals through coordination and direction of others.
• Ability to effectively and efficiently manage multiple projects from various sources.
• Excellent organizational and communication skills.
• Ability to carry and lift up to 25 pounds.
• Daily travel results in exposure to related road and weather hazards.
• Operates all equipment necessary to perform the job.
• Exposed to a normal office environment.

Nice To Haves

• Demonstrated proficiency in the use of Microsoft Office (Excel, Access, PowerPoint and Word) or similar products preferred.

Responsibilities

• Performs a competitive analysis of the market, which includes benchmarking, trending, and tracking of data to determine effective marketing plans.
• Identifies and monitors marketing opportunities to grow market share.
• Develops and implements marketing plans and strategies that support market growth and return on investment.
• Implements trackable, measurable programs, and assists in strategically planning future markets and opportunities to increase revenue.
• Maintains tracking systems and reports to monitor/evaluate referrals/admissions, revenue, and market share advancement.
• As appropriate, consults with and acts as a principle relationship manager with internal departments, outside organizations, physicians, and/or community partners to optimize market growth, increase awareness/preference/usage of services.
• Executes business development strategies to fulfill the revenue goals.
• Develops relationships with providers and external accounts and works with internal staff to strengthen referral and admission development.
• Coordinates marketing, educational tools, brochures, and signage as well as staff needed for business development and community events.
• Determines allocation for budgets related to marketing and business development functions.
• Assists with the development and coaching of staff in effective promotion strategy of services and products in the community.

Benefits

• Comprehensive suite of Total Rewards: benefits and well-being programs
• Competitive compensation
• Generous retirement offerings
• Programs that invest in your career development
• Paid Time Off programs
• Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
• Flexible Spending Accounts for eligible health care and dependent care expenses
• Family benefits such as adoption assistance and paid parental leave
• Defined contribution retirement plans with employer match and other financial wellness programs
• Educational Assistance Program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior