Senior Brand Marketing Associate - Canada Coffee

The Kraft Heinz Company • Toronto, ON

3d • CA$80,100 - CA$100,100 • Hybrid

About The Position

Marketing is at the core of our world and at the heart of where we make our decisions. Marketers are consumer obsessed. They ask questions. Find answers. They take the extra step to work towards a vision for future success, while driving revenue and profit. As a Senior Brand Marketing Associate (internally known as Senior Marketing Associate), you will be at the center for some of the biggest decisions we make. Your responsibilities will span from consumption analysis, consumer insight generation and concept ideation to product development, packaging design, and support plan execution. You’ll support cross-functional teams to bring the brand plan to life for consumers and drive overall category growth for retailers by focusing on bigger and bolder bets.

Requirements

• 1-3 years of experience in CPG brand management
• Excellent analytical skills and attention to detail
• Excellent organizational and project management skills, ability to meet deadlines and balance multiple priorities
• Self-starter, ability to independently prioritize and act with urgency
• Ability to simplify and clearly communicate state of the business to senior leadership
• Passion to understand consumer culture, interests, attitudes, and trends
• Proficient in Microsoft Office tools (especially Excel and PowerPoint)
• Financial acumen including brand P&Ls

Nice To Haves

• Coffee lover!

Responsibilities

• Perform detailed analysis on large data sets, derive insights, and interpret findings to cross-functional leadership with clear action plans – leveraging Nielsen data
• Drive commercialization process for innovation and renovation projects such as graphics changes and PPA in partnership with cross functional team
• Support in building future coffee strategy on what we should be evolving across our portfolio with now/near/next strategy
• Manage brand activations such as in-store product demos
• Budget management for Canada Coffee
• Support Sales on customer queries and other administrative tasks

Benefits

• Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs.
• Events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
• Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
• Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
• Employee Family Assistance Program, Wellbeing Programs, Family Support Programs
• Savings/Pension, Life, Accidental Death & Dismemberment, Disability, Discounted Perks

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed