Senior Brand Manager – Category Delivery

Procter & Gamble•New York, NY
•$125,700 - $157,100•Onsite

About The Position

The Senior Brand Manager – Category Delivery is a leadership role for a luxury skincare brand, focused on expanding its North American business. Reporting to the Brand Director – North America, the role leads brand and trade strategies, with a particular focus on eCommerce. The position owns commercial outcomes across the brand’s direct-to-consumer and retailer.com presence, partners with eCommerce and retail teams on business and delivery planning, and develops integrated marketing campaigns and commercial plans. It also oversees brand marketing budgets and stewardship, supports product launches and transitions, and works with sales and key customers on go-to-market planning and in-store execution. The role is based at the New York office and is full-time. Candidates should be prepared to consider relocation opportunities over the course of their career as business needs and development opportunities arise.

Requirements

  • Bachelor’s degree from an accredited institution.
  • Minimum of 3 years of marketing experience.
  • Proven track record of working in a diverse, multifunctional team.
  • Strong strategic thinking and commercial acumen, including the ability to navigate complex business and organizational situations.
  • Excellent people management skills and a proven record of organizational leadership.
  • Ability to work with people from different backgrounds and time zones, with a track record of bringing out the best in people.
  • Self-motivated, with a proven successful track record in achieving outstanding business objectives.
  • Ability to thrive in a fast-paced, agile, and demanding environment; action-oriented and dynamic, able to work in a fluid environment, build business partnerships, implement and manage change, and influence internal and external stakeholders.
  • Prepared to consider relocation opportunities throughout their career as business needs and development opportunities arise.

Nice To Haves

  • Experience in eCommerce and beauty is a strong plus.

Responsibilities

  • Own key commercial outcomes for the brand’s online presence across direct-to-consumer and retailer.com platforms.
  • Partner with eCommerce and retail teams to lead the business and delivery planning cycle and build sufficiency plans to deliver targets.
  • Develop strategic, integrated marketing campaigns aligned with overall brand strategy and commercial objectives.
  • Prepare monthly and quarterly brand-led commercial plans to activate campaigns and drive e-media effectiveness across direct-to-consumer and retailer platforms.
  • Monitor and analyze customer and shopper insights to develop competitive strategies and effective brand plans.
  • Manage budgets and seek opportunities to drive business goals; oversee stewardship aspects associated with brand marketing.
  • Build support plans for key initiatives, new product launches, and other transitions with strong operational discipline.
  • Liaise with the sales team to create go-to-market plans and ensure in-store execution excellence and strong Joint Business Planning initiatives with key customers.
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