Senior Brand Identity Designer

CGI•Atlanta, GA

10d•Hybrid

About The Position

CGI is seeking a Senior Brand Identity Designer to shape, expand, and maintain a client’s visual identity across channels and touchpoints. The role contributes to visual identity systems, creates brand assets, and develops strategic design guidelines that can be applied consistently across teams, channels, and markets. The designer is expected to think in systems and understand how typography, color, composition, imagery, and other visual elements work together across print and digital applications. The position is based in Atlanta, Georgia, in a hybrid working environment. Agency experience is preferred but not required; experience supporting a large-scale brand or developing visual identity systems is a plus. Applicants must provide a portfolio demonstrating brand identity work, typography, and overall design quality. The role requires a bachelor’s degree and at least eight years of professional design experience. The stated U.S. compensation range is $79,600 to $176,300.

Requirements

At least 8 years of professional design experience in a creative or agency environment.
Demonstrated experience developing or contributing to visual identity systems.
Portfolio showcasing brand identity, typography, strong design execution, and attention to detail.
Strong experience creating print, digital, and production-ready designs.
Advanced understanding of typography, layout, hierarchy, color, imagery, and foundational design principles.
Ability to think beyond individual deliverables and develop scalable, cohesive visual systems.
Proficiency in Adobe Creative Suite.
Strong organizational, communication, and time-management skills.
Ability to manage multiple projects, priorities, and deadlines simultaneously.
Comfort collaborating with designers, marketers, business stakeholders, agencies, suppliers, and other partners.
Receptiveness to creative feedback and ability to incorporate input while maintaining high design standards.
Bachelor’s degree.

Nice To Haves

Agency experience, either in-house or external.
Experience supporting a large-scale brand or developing visual identity systems.

Responsibilities

Develop, refine, and expand visual identity systems.
Design digital and print assets that reflect and reinforce the established brand identity.
Support the development and ongoing maintenance of brand guidelines, standards, and design practices.
Create flexible design systems for use across multiple channels, teams, markets, and international audiences.
Apply systems-based thinking to design projects and help internal partners understand the purpose and application of visual identity systems.
Manage multiple projects at varying stages while maintaining attention to detail, timelines, and clear communication.
Partner with cross-functional teams on brand, organizational, and design-related initiatives.
Advise internal teams, agencies, suppliers, and creative partners on appropriate use of brand elements.
Provide creative direction and feedback to support quality and consistency across brand touchpoints.
Prepare and package final assets for digital, print, and production requirements.