Senior Brand & Creative Designer

Tulip Interfaces • Somerville, MA

16h • Hybrid

About The Position

Tulip is a company that brings modern technology and AI into manufacturing, aiming to digitize an industry that accounts for almost 20% of the global economy. They have developed AI-native software to assist manufacturing workers. Tulip achieved unicorn status in January 2026 with a $1.3B valuation and is experiencing significant revenue growth. Their software is used by leading manufacturers to improve efficiency. Headquartered in Somerville, MA, with international offices, Tulip has been recognized as a World Economic Forum Global Innovator, a Gartner leader, and a "Best Place to Work" by Built In Boston. The company culture is described as AI-forward, humanistic, and high ownership, seeking individuals who are energized by complex problems and global impact.

This role involves owning the visual language of a category as it is being defined, encompassing the brand system, campaign creative, and all market-facing assets. Tulip aims to replace traditional manufacturing systems with thoughtfully built brand storytelling. This is a senior individual contributor role where impact is driven by the quality of work, the ability to extend the brand system under pressure, and the creation of tools to enhance team capability.

Requirements

• 5–8+ years of visual design experience.
• Portfolio showcasing brand identity systems, campaign creative, and digital assets, preferably in B2B SaaS or a technical category.
• Deep proficiency in Figma and the Adobe Creative Suite.
• Experience building and maintaining a component-based design system.
• Proven track record of owning campaign creative end-to-end, from brief to full asset suite across various channels.
• Video and motion as a secondary skill: ability to concept and produce short-form social video, animated assets, and event reels, or effectively direct a producer.
• Demonstrated track record using AI tools in the design workflow (image generation, layout assist, documentation, prompt engineering) to improve processes.
• Strong opinions on effective design and the ability to articulate and defend them.
• Sufficient editorial instinct to ensure design and messaging are cohesive.

Responsibilities

• Own Tulip's visual brand, including guidelines, design tokens, component libraries, and templates, ensuring they are usable and dynamic.
• Build and maintain the marketing design system, creating reusable components, templates for slides and emails, event kits, and tools for team scalability.
• Provide a clear perspective on brand strengths and areas for evolution.
• Lead creative execution for integrated campaigns, developing the full asset suite across paid, organic, email, and event channels from brief to launch.
• Collaborate with Content, Digital Marketing, and external agencies to ensure consistent creative execution across all channels.
• Oversee visual production for key company events and product launches, such as Hannover Messe, Operations Calling, and major product releases.
• Develop AI-assisted design workflows and tools for the entire team, including prompt systems for non-designers and image generation pipelines.
• Establish standards for AI usage within the creative function, evaluating adoption and building repeatable processes.
• Produce or direct video and motion creative as needed, including short-form social content, product animations, and event reels.

Benefits

• Direct impact on product and culture
• Company equity
• Competitive benefits package including Health, Dental, Vision, Short-term Disability, Long-term Disability, Life Insurance, AD&D, FSA, Commuter Benefits, Parental Leave, and 401(K)
• Flexible work schedule
• Unlimited vacation policy
• Virtual company events and happy hours
• Fitness subsidies
• Dog-friendly office

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed