Senior Associate, Product Marketing

HarbourVest Partners•Boston, MA

1d•Hybrid

About The Position

This position will be a hybrid work arrangement. You will receive 18 remote workdays per quarter to use at your discretion, subject to manager approval. For example, you may choose to work in the office 4 days per week and take one remote day weekly (typically 13 weeks per quarter), leaving 5 additional remote days to be used as needed. This person will be an integral part of the Institutional Product Marketing team focusing on developing our sales material by crafting impactful messaging focusing on product selling points, market themes, and key competitive advantages. The ideal candidate will be able to “connect the dots” between investor needs, market trends, and business goals to generate ideas and , ultimately, compelling content. This is an exciting opportunity for an individual to join an established and strong team in a dynamic and growth driving part of the business. The ideal candidate is someone who is: Skilled at turning complex investment ideas into high‑quality, impactful sales collateral Can drive conversations with key partners around messaging, marketing collateral, and investment themes Brings strong content development and project management experience, with the ability to balance multiple priorities and consistently meet deadlines. Demonstrates exceptional collaboration skills, working effectively across functions and with partners at all levels of the organization. High level of initiative and comfortable in a fast past environment Very detail oriented Sense of humor, great teammate, upbeat

Requirements

Experience developing marketing materials and content with an institutional asset management focus
Solid understanding of marketing communication practices and relationship management process
Demonstrated comfort delivering guidance to senior partners and investment professionals
Solid knowledge of financial markets, private equity is a plus
Familiarity with investment concepts and high level of comfort with numbers and analysis
Familiarity and understanding of nuances within private markets clients
Proven business writing ability with excellent grammar, spelling, and proofreading skills.
Maintain a strong attention to detail and quality control across all deliverables.
Ability to independently analyze information and solve problems

Nice To Haves

private equity is a plus

Responsibilities

Create and implement marketing content for new product launches. Includes participation in product planning discussions, development and execution of communication plans, and development and production of materials.
Support end‑to‑end product launch workflows by leading the development of core launch deliverables such as the presentation, factsheet, DDQ, PPM content, and other items as needed.
Drives conversations with key partners to define product messaging across all marketing collateral.
Conduct competitor and market research as needed to inform product positioning and messaging.
Work closely with product specialists, investment, operations, IR, compliance, data, and legal teams
Develop content for external webcasts, events, product insights, and sales emails to facilitate communication between launches and contribute to product fundraising efforts.
Assisting in the coordination or execution of targeted GTM initiatives aligned to strategic firmwide priorities.
Contributing to messaging frameworks, archetype narratives, or insight materials.
Supporting the development of investor‑facing insights, digital content, or campaign assets in collaboration with cross‑functional teams.
Ensure a consistent message, tone, and brand across all marketing materials
And other responsibilities as required