About The Position

The Sr. Associate Director of Recruitment for the Jefferson College of Nursing (JCN) in the Lehigh Valley is responsible for developing, implementing, monitoring, and reporting on recruitment strategies and tactics that create pipelines into JCN’s undergraduate and graduate programs in the Lehigh Valley. This position is focused on direct recruitment, demand generation, and developing and nurturing partnerships and relationships that will support enrollment pathways. The Sr. Associate Director will collaborate extensively with colleagues within JCN, enrollment management, partner institutions and corporations, affinity and influencer groups, and internal administrative and academic partners. This position is located in the Lehigh Valley and the incumbent is expected to reside in reasonable proximity to campus.

Requirements

  • Bachelor’s degree required
  • 5+ years of professional experience
  • Communication skills
  • Interpersonal skills
  • Attention to detail
  • Critical thinking and problem-solving skills
  • Ability to work independently and as part of a team in a high-volume and ever-changing environment
  • Microsoft Office Suite, effective use of computers and related software
  • Positive customer service orientation
  • Strategic thinking
  • Enrollment Management industry knowledge (specific to student selection & yield)

Nice To Haves

  • Master’s degree in Communications, MBA, Marketing, or Higher Education Leadership/Administration is preferred
  • Experience in an undergraduate and/or graduate admissions office is strongly preferred
  • Experience with Nursing program admission is preferred
  • Experience using Slate by Technolutions experience is preferred

Responsibilities

  • Develop, implement, monitor, and report on recruitment strategies and tactics to create pipelines into JCN’s undergraduate and graduate programs in the Lehigh Valley.
  • Focus on direct recruitment, demand generation, and developing and nurturing partnerships and relationships to support enrollment pathways.
  • Collaborate with colleagues within JCN, enrollment management, partner institutions and corporations, affinity and influencer groups, and internal administrative and academic partners.
  • Develop and execute strategies with JCN, JEM’s Enrollment Strategy & Engagement team, and Marketing to create awareness and drive interest in JCN programs in the Lehigh Valley.
  • Conduct activities to generate interest and applications, including off-campus, on-campus, and virtual events & visits.
  • Explore and establish formal partnerships and informal relationships with internal and external stakeholders to create enrollment pathways.
  • Ensure successful implementation of agreements and strategies by nurturing and maintaining relationships with partners.
  • Optimize the website to promote partnerships and pipeline opportunities and to accurately reflect JCN in Lehigh Valley programs.
  • Develop effective and compelling assets associated with recruitment efforts.
  • Produce reports and insights related to recruitment scope of work and adjust strategies and tactics in response to data.
  • Directly manage employees as assigned and/or support leadership in the oversight and mentorship of staff members.
  • Manage funds allocated to the area of responsibility.

Benefits

  • Medical (including prescription)
  • Supplemental insurance
  • Dental
  • Vision
  • Life and AD&D insurance
  • Short- and long-term disability
  • Flexible spending accounts
  • Retirement plans
  • Tuition assistance
  • Voluntary benefits (access to group rates on insurance and discounts)
  • Tuition discounts at Thomas Jefferson University after one year of full time service or two years of part time service
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