Senior Associate, Digital Strategist- Talent Marketing

Capital One • McLean, VA

19h

About The Position

As a Digital Strategist on the Talent Marketing team, you will help shape the future of Capital One's Careers website and digital candidate experience. This role involves delivering well-designed and intuitive digital products to position Capital One as an employer of choice and help candidates understand its employer value proposition. Through engaging content and experiences, you will entice prospective candidates to consider a career, help them engage and navigate the expansive offerings of the Careers website and blog. You will also shape the evolution of the digital strategy to be at the forefront of engaging candidates through innovative products, platforms and channels, helping others find a rewarding career.

Requirements

• Bachelor’s degree or military experience
• At least 4 years of experience in digital marketing and web experience strategy

Nice To Haves

• At least 1 year of experience in financial services or other highly regulated industry

Responsibilities

• Define clear and actionable problem statements to help teams deliver results while displaying a comprehensive understanding of iterative website enhancements
• Lead end-to-end digital projects liasoning with multiple partner groups and vendors
• Collaborate with internal business partners to understand hiring needs and candidate motivators, and balance delivery of content to meet both business and user needs
• Deeply understand the candidate journey and key audience segments’ site experience, helping candidates navigate through their journey
• Manage our back end CMS platform and find opportunities for product enhancements and SEO
• Inform recommendations for future enhancements and roadmapping, including mobile/desktop experience, speed and organization of information
• Ensure well-managed processes, inclusive of digital accessibility, brand standards, site audits and quality assurance testing
• Partner with our analysts and use google analytics to leverage research and insights to inform decision making
• Obsess over UX/UI patterns and seek to create world class experiences

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees