Senior Associate, Contractor Relationship Management & Engagement

Connecticut Green BankHartford, CT
$70,000 - $90,000Hybrid

About The Position

The Marketing, Communications, and Outreach team at the Connecticut Green Bank is seeking a Senior Associate focused on contractor partnerships and engagement. This role requires a marketing and relationship-driven professional who understands contractor operations, sales, and business growth. The position sits at the intersection of channel marketing, field engagement, and contractor partnership development, with key goals focused on retention, recruitment, and relationship building with contractors participating in Green Bank programs. The Senior Associate will lead marketing and outreach efforts to grow and nurture the contractor channel, support program teams in contractor engagement, and build direct relationships with contractors and trade groups. This role involves working across the organization to support contractor utilization of Green Bank products and to develop the Green Bank Contractor Network, with the opportunity to shape a statewide network impacting Connecticut's green economy. Contractors in fields such as solar and battery storage, energy efficiency, and HVAC are essential partners in making Green Bank products accessible. The role executes this vision through consistent interaction and engagement with the contractor community, emphasizing relationship building for positive business outcomes. The Green Bank's vision for outreach and engagement emphasizes building trust and awareness through clear communication, education, and active listening, fostering collaborative relationships to help stakeholders achieve their energy, environmental, and resiliency goals while advancing the Green Bank's mission. The Green Bank, a quasi-public authority, is a pioneer in leveraging public funds to accelerate private investment in Connecticut's green economy, fostering a dynamic team passionate about the green bank model, clean energy investment, economic growth, community strengthening, and environmental protection.

Requirements

  • Strong interpersonal, relationship management, and outreach skills involving the ability to work with other parties, at all levels, internally and externally.
  • Ability to work as part of a team, but also work independently, exercise judgment, think critically and creatively, and take initiative.
  • Marketing skills or a desire to learn such skills, especially in respect to channel-based marketing and co-branding.
  • Strong writing skills and the ability to communicate effectively, through oral and written communications.
  • Strong organizational skills and demonstrated ability to perform multiple tasks simultaneously.
  • Ability to understand various energy-related technologies and financial products.
  • Must be a self-starter with the ability to prioritize work in a fast-paced environment.
  • Proficiency in the Microsoft Office Suite.
  • Prospective applicants who meet most but not all selection criteria are encouraged to apply for the position, except for those who are not able to be in the Hartford office at least twice per week.

Nice To Haves

  • General knowledge of renewable energy and energy efficiency programs including Connecticut specific programs.
  • Experience working with contractors, distributors, or trade networks.
  • Experience in home improvement, energy, or construction-related industries.
  • Experience in channel sales, partner marketing, or field marketing.
  • Experience with Salesforce or other customer relationship management software.
  • Sales or cold calling experience.

Responsibilities

  • Supporting the Director of Marketing and Outreach with developing and implementing the Green Bank's contractor outreach strategy.
  • Regularly engaging directly with contractors that currently participate in Green Bank programs through in-person and virtual meetings, roundtables, events, industry groups, or other activities to support retention, facilitate feedback, and build relationships.
  • Recruiting new contractors into existing or expanding Green Bank programs, and fostering strong relationships with them.
  • Coordinating with and supporting Green Bank program teams (Smart-E Loan, Energy Storage Solutions, C-PACE, Solar PPA, and others) with their goals related to contractor engagement and governance, developing resources, conducting general outreach and research or soliciting feedback through roundtables, trainings, events, meetings or other engagements.
  • Working with the Communications team on developing and delivering content, communications, and events for the contractor network (e.g., hosting contractor networking events, developing sales trainings or contractor conferences, etc.).
  • Designing engagement strategies that align with how contractors generate leads and close deals.
  • Supporting the further development, promotion, and execution of the Green Bank's contractor co-branding program in coordination with program teams and Marketing & Outreach.
  • Managing, triaging, and responding to incoming contractor inquiries.
  • Leading efforts to build a more diverse contractor community.
  • Supporting the development and execution of outreach campaigns designed to increase adoption of Green Bank products and programs.
  • Collecting, analyzing, and providing contractor feedback and market research to relevant programs related to product development or redesign.
  • Representing the Green Bank at events, speaking engagements, etc.
  • Other duties as required.

Benefits

  • State of CT benefits package, including generous time-off, health insurance covering medical, dental and vision, retirement, tuition reimbursement for continuing education, and paid leave.
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