Senior Associate Card Marketing Data Analytics

JPMorganChase•Wilmington, NC

About The Position

Join the Card Marketing Analytics team within Consumer and Community Banking Data and Analytics to help shape the strategy for Chase credit card marketing campaigns. This role offers the opportunity to influence multi-million-dollar marketing investment, develop analytics skills, and collaborate in a fast-paced environment focused on innovation, strategic thinking, and measurable impact. As a Marketing Analytics Senior Associate on the Card Data and Analytics team at JPMorganChase, you will translate customer behavioral data into insights that inform digital-channel acquisition marketing strategies. You will develop, plan, and execute analytical projects independently and collaboratively, partnering with analysts, channel marketing partners, data owners, and product owners to unlock the value of data and drive business growth.

Requirements

  • Bachelor’s and Master’s degrees in a quantitative discipline, such as data science or analytics, mathematics, statistics, physics, engineering, economics, finance, or a related field.
  • At least 3 years of industry experience in business analytics roles, such as digital analytics, customer analytics, marketing analytics, sales analytics, or business insights.
  • Advanced knowledge of querying databases using SQL.
  • Experience using modern analytics and data science tools such as Hive, Python, R, and Alteryx.
  • Experience with data visualization for analysis and executive-ready storytelling using tools such as Tableau or Power BI.
  • Experience with web analytics tools such as Google Analytics or Adobe Analytics.
  • Knowledge of modern data mining, quantitative research, and data science techniques, including machine learning.
  • Strong written, verbal, and presentation skills, with experience communicating clearly across levels and partner teams.

Nice To Haves

  • Financial services experience.
  • Intellectual curiosity and a desire to become a subject matter expert in the focus area.
  • A strategic mindset and ability to connect analytics to business goals.
  • Strong organizational skills and ability to prioritize multiple deliverables.

Responsibilities

  • Own end-to-end analytics for multiple campaign strategies across paid digital channels, including performance measurement, ad hoc analysis, test readouts, and optimization recommendations.
  • Partner with marketing strategy managers across card channels to optimize campaigns, develop new strategies, and deliver analytics that drives new account acquisition.
  • Conduct research and recommend digital marketing strategies that support card business priorities.
  • Support business growth targets by analyzing large datasets to identify key trends and deliver timely, concise insights.
  • Synthesize large volumes of data into actionable insights that influence business and marketing decisions.
  • Deliver insights to senior leadership through clear presentations, discussions, and visualizations that enable action.
  • Contribute to analytics capabilities that improve how data is used to guide marketing decisions and campaign performance.
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