Senior Associate Brand Manager-BlenderBottle

Trove Brands • Lehi, UT

16d

About The Position

Come help lead the strategy for the BlenderBottle Brand. As a Senior Associate Brand Manager, you will help create purpose-driven brand/channel strategies and partner with experts across the 4Ps to assess, evaluate, and execute initiatives that drive business growth.

Requirements

• Experience: 3–5 years in CPG brand marketing, finance, sales, consulting, or a leadership development program; familiarity with premium consumer products preferred.
• Ability to think strategically, balance short-term and long-term priorities, and generate creative solutions that drive brand growth and innovation.
• Strong ability to translate data into actionable insights, understand P&L mechanics, and choose levers across the 4Ps to achieve brand goals.
• Capable of inspiring and influencing cross-functional teams, managing multiple projects, and achieving results in a fast-paced environment.
• Team player with excellent written and verbal communication skills; able to build relationships across functional areas, cultures, and languages.
• Highly organized, proactive, and able to work with minimal supervision while managing competing priorities.
• Proficiency in Excel, PowerPoint, and project management software; experience with tools like Circana data, DOMO, or similar analytics platforms is a plus.
• Comfortable managing brands at various stages of growth and identifying opportunities across a portfolio to build cohesive strategies.

Responsibilities

• Uphold BlenderBottle’s premium identity and voice across all consumer touchpoints, ensuring a cohesive and purpose-driven brand experience.
• Drive brand-building initiatives, innovation projects, and business model improvements in collaboration with cross-functional partners to meet financial and volume goals.
• Collaborate with experts across Product, Price, Place, and Promotion to assess opportunities, orchestrate the annual plan, and ensure execution aligns with the brand foundation.
• Analyze consumer data, category trends, and competitive landscapes to uncover insights that guide product innovation, marketing messaging, and portfolio decisions.
• Oversee the commercialization of new product initiatives, managing timelines and deliverables to ensure successful launches that support the annual brand plan.
• Partner with Supply Chain to forecast demand by applying business and consumer insights, ensuring accurate inventory and availability.
• Coordinate with creative, digital, and retail marketing teams to deliver impactful campaigns across e-commerce, social media, retail, and experiential channels.
• Manage budgets, track KPIs, and evaluate campaign and product performance to optimize ROI and inform future planning.
• Serve as a liaison between Marketing, Product Development, and Sales, ensuring consistent brand messaging and on-time deliverables.
• Work with Sales to craft compelling customer stories, presentations, and tools that profitably win with key retail and distributor partners.

Benefits

• Comprehensive medical, dental, and vision care
• 401k package with employer matching
• Paid Time Off
• Maternity/Paternity leave
• Full indoor basketball/volleyball court
• Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
• Yoga studio
• Meditation/Nap room

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees