Senior Brand Manager

Apple•Cupertino, CA

About The Position

In this role you will lead the development and execution of integrated content strategies that bring Apple's brand vision to life across all retail channels. You will translate global experience frameworks into compelling content, editorial standards, and campaign activations that drive measurable customer engagement and business results. You will unlock insights to develop and launch successful campaigns, optimize performance through continuous testing and iteration, and drive innovation in how we deliver content across touchpoints. Collaborating with cross-functional teams and regional partners, you will establish the editorial excellence and content standards that enable consistent, high-impact execution worldwide.

Requirements

10+ years in consumer marketing with global brands within a multi-channel environment.
Experience managing integrated consumer marketing campaigns for global brands across different channels including digital, print, and social.
Track record managing highly confidential and complex product and launch roadmaps to ensure all teams are building cohesive strategies.
Excellent interpersonal skills, able to strike the right balance in all situations, from cross-functional working groups to executive presentations.

Nice To Haves

Track record of leading strategic conversations with a wide range of people in different fields and across levels
Strong analytical skills, able to identify and act upon opportunities for campaign improvement and impact.
Strategically astute, with a creative approach to solving problems and creating memorable customer experiences and campaigns.
Comfort with fast iteration: testing, learning, and responding quickly to changing market signals
An encouraging people leader who is able to recruit, empower and develop outstanding talent.
A phenomenal teammate who leads from the front and will be the campion for doing what’s right.
Skilled in prioritizing multiple, complex, concurrent projects.
Demonstrates Apple’s values of inclusion and diversity in daily activities, helping create an environment by respecting differences and having a curiosity to learn.