Senior Associate Athletic Director for Revenue Generation

La Salle University Applicant Site • Philadelphia, PA

7d

About The Position

The Senior Associate Athletic Director for Revenue Generation serves as a senior leader within Athletics and Recreation and is responsible for providing strategic leadership and oversight of the division’s revenue generation and external engagement functions. The position leads and is accountable for athletic development and fundraising, ticket sales and operations, concessions, game presentation, fan engagement and attendance strategies, corporate partnerships, and, as assigned, marketing and communications. The Senior Associate Athletic Director for Revenue Generation develops and executes strategies across these areas to grow revenue, strengthen constituent engagement, enhance the fan experience, and expand support for Athletics. This position provides strategic oversight of external revenue partnerships and works collaboratively across campus, including closely with University Advancement and University Marketing and Communications, to maximize philanthropic support and stewardship, corporate sponsorship revenue, ticket revenue, fan attendance and engagement, and overall brand visibility. As a key member of the Athletics senior leadership team, this position also serves as sport administrator for assigned varsity programs. Sport administrator responsibilities include supervision and evaluation of assigned coaches, budget oversight, competition and scheduling activities, team travel and expenses, oversight of the student-athlete experience and well-being, and adherence to NCAA, conference, and University requirements.

Requirements

• Bachelor’s degree required.
• Minimum of five (5) years of progressively responsible experience in collegiate athletics, athletics development, fundraising, external operations, revenue generation, or a related field, including demonstrated leadership responsibility.
• Demonstrated fundraising experience, including cultivating, soliciting, and stewarding donors or prospects, and a track record of contributing to measurable fundraising results.
• Demonstrated experience developing or leading revenue-generating initiatives, which may include corporate partnerships and sponsorships, ticketing, premium experiences, marketing, fan engagement, or other athletics revenue opportunities.
• Experience supervising professional staff and providing leadership across multiple functional areas.
• Demonstrated ability to build effective partnerships across functional areas, including Advancement, Marketing and Communications, and other University and external partners.
• Demonstrated ability to use data, financial information, and performance metrics to evaluate results and inform strategy.
• Demonstrated ability to manage multiple priorities, exercise sound judgment, and operate effectively in a fast-paced environment.
• Excellent written, verbal, interpersonal, and presentation communication skills.
• Knowledge of NCAA Division I athletics and higher education operations.
• Knowledge of and commitment to the mission of La Salle University.

Nice To Haves

• Master’s degree in Sport Administration, Business Administration, Higher Education, Marketing, or a related field.
• Seven (7) or more years of progressively responsible leadership experience in collegiate athletics.
• Experience leading or overseeing multiple athletics revenue-generation or external engagement functions.
• Experience working with multimedia rights holders, corporate partnership organizations, or other third-party revenue partners.
• Previous sport administrator experience.
• Experience working within the Atlantic 10 Conference or another NCAA Division I conference.

Responsibilities

• Provide strategic leadership and oversight of the division’s revenue generation and external engagement functions.
• Lead and be accountable for athletic development and fundraising, ticket sales and operations, concessions, game presentation, fan engagement and attendance strategies, corporate partnerships, and marketing and communications.
• Develop and execute strategies to grow revenue, strengthen constituent engagement, enhance the fan experience, and expand support for Athletics.
• Provide strategic oversight of external revenue partnerships.
• Collaborate across campus, including with University Advancement and University Marketing and Communications, to maximize philanthropic support and stewardship, corporate sponsorship revenue, ticket revenue, fan attendance and engagement, and overall brand visibility.
• Serve as sport administrator for assigned varsity programs, including supervision and evaluation of assigned coaches, budget oversight, competition and scheduling activities, team travel and expenses, oversight of the student-athlete experience and well-being, and adherence to NCAA, conference, and University requirements.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior