Senior Art Director

Macy's•Long Island City, NY

About The Position

The Senior Art Director (RTW) is a creative leader responsible for shaping and delivering elevated, on-brand, and on-strategy design across bloomingdales.com, omnichannel seasonal campaigns, promotional assets, email templates, and digital look books. The role translates brand strategy into compelling storytelling across digital and print platforms, with a focus on responsive, mobile-first design and strong typography, color, and composition. It also includes on-set photo art direction, sourcing and managing freelance creative talent, tracking cultural, design, and marketing trends, and contributing to content creation that captures attention and deepens customer connection. The position collaborates with internal and external teams to develop creative solutions aligned with business objectives and brand strategy. It works to maintain cohesive branding across digital channels, improve communications through content, coding, and personalization, and drive innovation in affiliate marketing through advanced tracking, app enablement, first-party data activation, and emerging technologies. The role requires a flexible schedule based on department and company needs. Bloomingdale’s describes its culture as inclusive, collaborative, entrepreneurial, and supportive of colleagues sharing their perspectives with leadership.

Requirements

Bachelor’s degree from a four-year college or university, or related experience.
At least 5 years of direct design or art direction experience.
Expertise in Adobe Creative Suite and Figma.
Strong understanding of current design, cultural, and marketing trends, with fluency in high-end fashion and lifestyle branding.
Ability to think creatively, strategically, and technically.
Excellent leadership, facilitation, and interpersonal skills, including the ability to work across functional lines and at many levels.
Open and continuous communication, including keeping others informed and presenting information clearly and concisely.
Proven success directing on-set photography and managing freelance creative talent.
Ability to work a flexible schedule based on department and company needs.
Ability to perform essential job functions involving communication, collaboration, and use of office and computer systems; access and review written and electronic information; and move within the work environment and interact with workplace materials as needed.

Nice To Haves

Experience in fashion, lifestyle, luxury retail, or creative agency environments.
Animation or motion design skills.
Animation experience.

Responsibilities

Develop brand style guides, omnichannel seasonal campaigns, and daily digital assets across editorial and sale.
Concept and design campaign collateral from inception to completion in collaboration with cross-functional peers.
Develop visual standards and promote the use of templates and best practices to ensure cohesive branding across digital channels.
Collaborate with internal and external teams to understand business objectives and create creative solutions that advance brand strategy.
Provide on-set photo art direction, guiding visual storytelling and maintaining brand consistency across photoshoots.
Identify, hire, and manage freelance creative talent, such as designers, illustrators, photographers, and stylists, as needed.
Stay current on design, cultural, and marketing trends to inform creative decisions and keep the brand’s visual identity relevant.
Contribute to content creation strategies and align visuals and messaging across platforms.
Recommend ways to improve and optimize communications through better content, coding, and personalization.
Drive innovation in affiliate marketing through advanced tracking, app enablement, first-party data activation, and emerging technologies.
Balance creative ideas with business needs and apply expertise in responsive grid design and mobile-first executions.
Communicate and present information clearly, facilitate collaboration, and work across functional lines and organizational levels.