Senior Art Director

Bloomingdale's•New York, NY

8d•$108,120 - $180,360

About The Position

The Senior Art Director (RTW) is a creative leader responsible for shaping and delivering elevated, on-brand, and on-strategy design across Bloomingdales.com, omni-channel seasonal campaigns, promotional assets, email templates, and digital look books. The role translates brand strategy into compelling storytelling across digital and print platforms, with expertise in responsive and mobile-first design and a refined sense of typography, color, and composition. It also involves on-set photo art direction, identifying and hiring freelance talent, monitoring cultural, design, and marketing trends, and creating content that captures attention and deepens customer connection. The Senior Art Director develops brand style guides, campaigns, and daily digital assets, and collaborates with cross-functional peers and internal and external teams to create creative solutions aligned with business objectives. The role establishes visual standards and templates for cohesive digital branding, directs photoshoots, manages freelance creative talent, contributes to content strategies, recommends communication improvements, and drives innovation in affiliate marketing through tracking, app enablement, first-party data activation, and emerging technologies. The position requires the ability to balance creative ideas with business needs and work a flexible schedule based on department and Company needs.

Requirements

Bachelor’s degree from a four-year college or university, or related experience.
At least 5 years of direct design or art direction experience.
Open and continuous communication skills, including keeping others informed and presenting information clearly and concisely.
Leadership, facilitation, and interpersonal skills, including the ability to work across functional lines and at many levels.
Expertise in Adobe Creative Suite and Figma.
Understanding of current design, cultural, and marketing trends and fluency in high-end fashion and lifestyle branding.
Ability to think creatively, strategically, and technically.
Ability to work a flexible schedule based on department and Company needs.
Proven success directing on-set photography and managing freelance creative talent.
Ability to access and review written and electronic information, move within the work environment, and interact with workplace materials as needed.

Nice To Haves

Experience in fashion, lifestyle, luxury retail, or creative agency environments.
Animation or motion design skills.
Animation experience.

Responsibilities

Develop brand style guides, omni-channel seasonal campaigns, and daily digital assets across editorial and sale.
Concept and design campaign collateral from inception to completion in collaboration with cross-functional peers.
Develop visual standards and enforce templates and best practices to ensure cohesive branding across digital channels.
Collaborate with internal and external teams to understand business objectives and create creative solutions that drive brand strategy.
Provide on-set photo art direction, guide visual storytelling, and ensure brand consistency across photoshoots.
Identify, hire, and manage freelance creative talent, including designers, illustrators, photographers, and stylists, as needed.
Stay current on design, cultural, and marketing trends to inform creative decisions and keep the brand’s visual identity relevant.
Contribute to content creation strategies and align visuals and messaging across platforms.
Recommend ways to improve and optimize communications through better content, coding, and personalization.
Apply responsive grid design and mobile-first execution expertise.
Balance creative ideas with business needs.
Drive innovation in affiliate marketing through advanced tracking, app enablement, first-party data activation, and emerging technologies.
Communicate and collaborate, present information clearly, and use office and computer systems and workplace materials as needed to perform job responsibilities.