Senior Analyst, Marketing
About The Position
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando, driven by a relentless pursuit of 'more'—for our clients and ourselves. Our people are our differentiator, fostering a unique, award-winning culture (10+ times 'Best Place to Work') that champions disruptive thinking and work-life balance. We're not corporate—we’re better, and hopefully, you’ll learn why! JOB TITLE: Senior Analyst, Marketing DEPARTMENT: Marketing REPORTS TO: Manager, Marketing MAJOR PURPOSE: The Senior Marketing Analyst will assist in the development and execution of Net Conversion’s partner media strategies and is responsible for marketing & analysis/optimization of the organization's services and/or products which may include consumer & market insights, digital marketing, advertising, and analytics.
Requirements
- A college degree in marketing, business or a related field is preferred or equivalent related experience.
- 2-4 years prior experience in a role requiring similar skill sets.
- Google Analytics certified and proficiency with Google Analytics and/or marketing network platforms.
- Experience in storytelling through presentation decks.
- Ability to work with minimal supervision, determine task priorities and follow-through.
- Advanced analytical and problem-solving skills.
- Attention to detail.
- Superior organization.
- MS Office and email proficiency.
- MAC proficiency at a minimum of an intermediate level
- 3-5 years relevant experience
- Bachelor's degree in Marketing or a relevant field required
Responsibilities
- Develop digital media strategies and campaigns utilizing channels such as search engine marketing, display/banner, video, paid social, direct partner buys and others.
- Knowledge in creating and managing campaigns within media platforms and tools with partners including Google Ads, Bing, Meta, Google Campaign Manager, etc.
- Manage partner relationships on behalf of Net Conversion
- Creating and delivering presentation decks for the purpose of communicating upcoming strategic initiatives or recapping recent digital efforts
- Take initiative to identify and execute digital media tests
- Work closely with the Analytics team to track performance and make optimizations to partner campaign efforts to improve media and overall business performance
- Adhoc partner analysis as needed, including root cause/deep dive analysis, insights, and providing recommendations as part of ongoing optimization efforts
- Craft ad copy specific to partner’s goals and needs to drive direct conversion
Benefits
- Competitive Salary
- Paid medical at the base tier for the employee only
- All the standard medical, dental, vision options
- Unlimited PTO
- 60% STD at no cost to the employee
- 7 weeks Paid Parental leave after 1 years of service
- Supplemental product options such as critical illness, cancer, hospital, life, and more
- 4% 401k Match
- Hybrid work from schedule for those employees in our Orlando or Charlotte office
- Wellness Initiatives
- Summer Fridays (office closes at 2pm)
- Pet Benefits
- 3 & 5 year anniversary milestone gifts
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What This Job Offers
Job Type
Full-time
Career Level
Senior
