Senior Analyst, Development Strategy and Analytics

Choice Hotels InternationalNorth Bethesda, MD
$75,000 - $88,000

About The Position

The Senior Analyst, Development Strategy & Analytics supports the Franchise Development organization by delivering high‑impact analytics, performance insights, and strategic recommendations that enable data‑driven decision‑making. This role serves as a trusted analytical partner to Development leadership and the field sales organization by translating complex data into compelling stories, ensuring data integrity, and identifying opportunities to optimize sales performance, forecast accuracy, and growth strategy. The Senior Analyst independently analyzes internal and external data, synthesizes insights, and communicates findings through clear, executive‑ready reporting and presentations. This role requires advanced analytical capability, strong business acumen, and the ability to work cross‑functionally in a fast‑paced environment with minimal supervision.

Requirements

  • Bachelor’s degree required (Business, Economics, Finance, Analytics, or related field preferred) or an equivalent combination of education and relevant work experience
  • Prior experience in analytics, finance, operations, strategy, or a related analytical function preferred
  • Advanced proficiency in Microsoft Excel; strong skills in PowerPoint and Word
  • Experience working with CRM and BI tools, such as Salesforce and Tableau preferred
  • Strong analytical, quantitative, and research skills with exceptional attention to detail
  • Ability to synthesize complex data into clear, actionable insights
  • Strong written and verbal communication skills; ability to present to senior leaders
  • Excellent problem‑solving and strategic thinking capabilities
  • Ability to manage multiple priorities and work independently with minimal supervision
  • Demonstrated ability to work cross‑functionally and influence without authority

Responsibilities

  • Support the development of annual sales goals, including quota setting for the sales organization
  • Lead monthly and quarterly performance assessments and forecasts against budget, financial, and operational goals
  • Identify trends, risks, and opportunities; consolidate insights and recommendations for leadership review
  • Compile, analyze, and present research and insights using Excel, PowerPoint, and Word
  • Support annual Franchise Disclosure Document (FDD) Item 19 performance summaries and ad‑hoc analyses supporting deal execution
  • Research competitor FDDs and develop comparative analyses of fees and cost of ownership
  • Develop and enhance predictive pipeline and forecasting tools to support sales leadership
  • Conduct market, geospatial, and opportunity analyses to assess development feasibility and brand growth
  • Monitor and communicate industry, competitive, economic, and internal trends impacting development strategy
  • Respond to and prioritize analytical and data requests from field sales teams
  • Develop and enhance tools and reporting to improve sales efficiency and effectiveness
  • Support sales business planning by identifying target markets and hotel candidates in partnership with analytics teams
  • Assist in the development and deployment of sales training and onboarding programs
  • Contribute to knowledge management resources to improve information sharing, particularly for new hires

Benefits

  • Competitive compensation and benefits, including medical, dental, and vision coverage
  • Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
  • Financial benefits for retirement and health savings
  • Employee recognition programs
  • Discounts at Choice hotels worldwide
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