Senior Account Manager - Programmatic

Unity Technologies•New York, NY

7d•$87,000 - $163,000•Hybrid

About The Position

Unity is the world's most widely used real-time 3D platform and a significant advertising environment in mobile. The Senior Account Manager will manage a portfolio of brand and agency clients across the Central and Eastern US, acting as their primary programmatic partner. This role requires deep RTB fluency, operational skills, and strong relationship management. The position involves working with Unity Vector (AI-driven advertising platform) and Unity Audience Hub (data platform), and contributing to the expansion into CTV, Display, and DOOH markets.

Requirements

Expert-level experience activating and troubleshooting campaigns across major DSPs (The Trade Desk, DV360, Amazon DSP, StackAdapt, Yahoo, etc.).
Understanding of RTB auctions, PMP and PG deal structures and debugging, and causes of delivery breakdown.
Experience managing books of business exceeding $25MM+.
Hands-on experience with trafficking, tag implementation, pixel QA, creative troubleshooting, and impression reconciliation.
Ability to move fast without cutting corners and proactively flag discrepancies.
Comfort working in large datasets and translating performance data into actionable stories.
Proficiency connecting campaign signals (VCR, viewability, brand lift, footfall, ROAS) to brand business objectives across funnel stages.
Polished, proactive, and consultative client presence.
Experience leading QBRs with senior agency and brand stakeholders.
Ability to deliver strategic recommendations under pressure and build trust.
Effective communication and prioritization skills to manage a complex book of business.
Proactive communication when off-track and ability to keep stakeholders aligned.
Strong written and verbal communication skills.
Sufficient knowledge of English for professional verbal and written exchanges.

Nice To Haves

Experience managing invoicing, credit checks, past-due escalations, and quarter-end revenue actualization in Salesforce or similar tools.
Familiarity with Unity's supply, Audience Hub, or other gaming-specific advertising platforms.
Experience piloting new measurement or targeting solutions in partnership with third-party vendors (Kantar, Disqo, Samba TV, Adelaide, Foursquare, etc.).
Vertical expertise in Entertainment, QSR, CPG, Retail, or Pharma.

Responsibilities

Serve as the primary point of contact for a book of brand and agency clients across the Central and Eastern US, managing relationships, expectations, and strategic direction across various verticals.
Oversee end-to-end programmatic campaign execution across major DSPs, including onboarding, trafficking, pacing, optimization, and wrap reports. Translate client KPIs into activation strategies for Managed Service, PMPs, and Programmatic Guaranteed deals.
Analyze campaign performance, identify insights, and create client-facing narratives that connect Unity's supply to brand outcomes (VCR, viewability, brand lift, reach/frequency).
Own the diagnosis of delivery issues, pacing discrepancies, PMP/PG deal failures, and third-party verification conflicts, working cross-functionally with Ad Ops, Product, and Finance for quick resolution.
Identify upsell and expansion opportunities within accounts, lead strategic planning, propose incremental investment with a business case, and close upsells with sales partners.
Guide clients on leveraging Unity Audience Hub for targeting strategies, including Unity's unique signals, 1PD CRM integration, and 3PD foundations.
Lead quarterly business reviews, platform training sessions, and reporting readouts. Advise clients on format selection across Unity's creative suite based on funnel stage and KPI.
Contribute to workflow improvements, shared playbooks, and internal efficiency efforts. Utilize AI tools to streamline workflows.