Senior Account Manager, Corporate Communications

ChangeMakers • Toronto, ON

4d • CA$75,000 - CA$85,000

About The Position

ChangeMakers is seeking a Senior Account Manager to join their Corporate Communications team. This role is ideal for someone energized by the power of media and storytelling in shaping reputation, influencing conversations, and driving client outcomes. The Senior Account Manager will play a key role in advancing integrated communications programs, focusing on story development, media engagement, and bringing compelling narratives to life. As a senior team member, this individual will lead the development of storytelling strategies and integrated campaigns driven by earned media, leveraging strong relationships and a passion for mentorship. They will collaborate with multidisciplinary teams to deliver exceptional campaigns, provide strategic counsel, support issues and crisis management, and assist with business development. The ideal candidate will not just follow conversations but help shape them with clients.

Requirements

• 6+ years in communications or PR, ideally in an agency setting.
• Comfortable navigating complexity and managing multiple stakeholders.
• Established media relationships, sound judgment, and a clear understanding of how to land stories that matter.
• Motivated to support and develop others in media relations.
• Strong writer and storyteller, able to move seamlessly from strategic thinking to polished, client-ready materials.
• Develop strong research briefs, synthesize findings into meaningful insights and translate data into compelling strategies that address client challenges.
• Understand the fundamentals of budgeting, account profitability and contribution measures.
• Experience working with contractors.
• Solid understanding of the Canadian business, media and public affairs landscape, and how it shapes client priorities.
• Contribute to a positive team environment, lead by example, and thrive in a culture of shared success.
• 6+ years of corporate communications experience across sectors in either an agency or corporate setting.
• A bachelor's degree or certificate in communications, PR, journalism or related field.
• Strong understanding of social and digital platforms.
• Ability to work in a fast-paced environment while managing multiple projects.
• Mentorship driven, finding opportunities to lead and support team members to achieve their best work.
• Excellent writing and storytelling skills across formats and platforms.

Nice To Haves

• Experience working in financial services, and/or enterprise technology sector is an asset.
• An understanding of the creator economy and how to negotiate and oversee paid partnerships as well as supporting with the production of media and influencer events would be an additional asset in this role.

Responsibilities

• Contribute to Account Leadership: Play a central role in managing day-to-day client work, coaching junior team members and supporting senior leaders in shaping strategy and ensuring high-quality delivery.
• Advance Media Relations Excellence: Build and maintain strong relationships with key reporters while contributing to media relations strategy across accounts. Support the continued development of our media relations discipline by mentoring junior team members.
• Support Strategy Development & Execution: Work closely with senior leaders to develop and deliver integrated communications strategies grounded in insights, trends, and measurable outcomes.
• Provide Trusted Client Counsel: Build strong client relationships and contribute to thoughtful, proactive counsel for day-to-day and emerging communications needs.
• Lead Content Development: Oversee the creation of compelling, audience-first content – from media materials to thought leadership and digital storytelling.
• Measure and Optimize Campaigns: Track and analyze campaign performance, translating data into actionable insights and identifying opportunities to optimize and improve campaigns.
• Support with Crisis and Issues Management: Work with leadership to help clients navigate reputational challenges with clarity and confidence.
• Mentor and Grow Talent: Provide coaching and mentorship to junior team members while creating the opportunity for them to deliver high-quality, high-impact work.
• Work cross-functionally: Collaborate with in-house specialists in creative, media, content, digital, AI, and Data to deliver seamless, multi-platform campaigns.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree