Senior Account Executive, PR

Codeword•New York, NY

7d•$70,000 - $89,000•Remote

About The Position

Codeword is a communication agency that helps brands create breakthrough comms, content, and community experiences. This Senior Account Executive co-pilots accounts with account leads, will lead the first drafts of creative work, and supports the generation of out-of-the-box ideas. The Senior Account Executive co-pilots accounts with account leads (maximum of 6). You are in the business of providing long-term value to clients and executing day-to-day account activities that are integral to the health of the program. You will lead the first drafts of creative work and support the generation of out-of-the-box ideas. You’re ready to start moving into a mentorship role with junior talent, supervising them on client-facing written work. This is one of the heaviest media relations roles on the PR team with an expectation that you’ll be proactively developing hard-hitting story angles that regularly turn into high-impact media results for clients. You’re growing your own industry reputation and Rolodex, and love meeting with journalists, influencers, and industry experts. You’re also ready and willing to attend trade shows, conferences, and other events as a representative of Codeword. Previous experience in the tech (B2B or B2C) and startup worlds is critical, as well as a deep understanding of the shifting earned media landscape and how to measure the value of a PR win. You’ll thrive if you’re an energetic and nimble self-starter that’s comfortable with shifting timelines and priorities. The right candidate doesn’t shy away from giving or receiving feedback (even to managers), shooting their shot with a crazy idea, or being a media relations advisor to senior executives.

Requirements

3+ years of experience
A passionate storyteller and trendspotter
Motivated, enthusiastic self-starter able to complete tasks with some support from your account leads, which also means you’re both ambitious and flexible
Excited about building first-name-basis relationships with press, influencers and analysts across B2B and/or B2C tech
An executor that loves to take the first stab at writing, pitching or creative ideating
Knows how to ask the right questions, find answers out yourself, and present the problem with some recommendations
Previous experience in the tech (B2B or B2C) and startup worlds is critical
Deep understanding of the shifting earned media landscape and how to measure the value of a PR win
Energetic and nimble self-starter that’s comfortable with shifting timelines and priorities
Doesn’t shy away from giving or receiving feedback (even to managers), shooting their shot with a crazy idea, or being a media relations advisor to senior executives

Responsibilities

Day-to-day PR program execution on a maximum of 6 accounts, including media relations, supporting the account lead, mentoring junior talent, client relations, and reporting
PR strategy and creative campaign building support for your clients, alongside a dedicated resource from our Strategy team, day-to-day account leads and a S/VP
Supporting with building industry-leading reports on PR program ROI with our Insights & Analytics team
Scoring high-impact, top-tier media placements for your clients across all media verticals and mediums
Supporting your account teams in building lasting relationships with clients
Bringing creative ideas to your clients outside of traditional PR, utilizing Codeword’s full-service capabilities
Nurturing and motivating up-and-coming talent through mentorship
Explaining complex tech and industry-changing ideas to journalists in three sentences or less
Participate in media training sessions and interviews
Utilizing your writing skills to craft thoughtful content and communications for and with clients and media