Senior Account Director

Response Media•Norcross, GA

3d•Hybrid

About The Position

Response Media is one of North America’s leading digital media and CRM agencies, but we are not your typical agency. Our diverse and motivated team has an average tenure of 14 years and has partnered with world-class brands including Procter & Gamble, Disney, Reckitt, Coca-Cola, Bausch + Lomb, and Danone. Family-owned since the beginning, we prioritize work-life balance while still delivering exceptional results for our clients. We value long-term relationships, thoughtful execution, and teams that care deeply about the quality of their work. We welcome applicants from all backgrounds and experiences, especially those who can bring new perspectives to our team.

Requirements

4+ years of successful client management experience within an agency environment, preferably with clients in the Health/Pharma, Financial Services, CPG, Travel & Tourism, or Retail industries.
Comprehensive understanding of paid media, SEM, Social, email, SMS, and marketing automation strategies and tactics; digital measurement, reporting and analytics techniques, media and marketing optimization.
Demonstrated management expertise on multifaceted, large scale marketing projects
Experience identifying client growth opportunities and increasing scope of services in consideration of agency growth goals
Ability to manage multiple projects concurrently; detail-oriented, self-directed and able to set priorities
A team player who also works well independently, thinks creatively, solves problems and takes initiative
Superior presentation and strategic writing skills.
Undergraduate Degree required.

Responsibilities

Serve as the primary liaison between clients, internal agency teams and third-party partners to maintain clear, transparent communication and alignment across all stakeholders, with a goal of retaining and growing clients.
Build and maintain strong client relationships at both executive and management levels, as well as positive relationships with vendors, contractors and third-party partners.
Identify and pursue opportunities for organic client growth and upsell and cross-sell within client organizations.
Lead client strategies and idea-generation to help clients exceed their marketing and business goals.
Collaborate with Strategy, Media, Campaign Management, Technology, Ad Ops and other agency departments to develop and execute client strategies, action plans, budgets, and estimates.
Oversee the management and execution of client projects and campaigns, ensuring deliverables are completed according to agency and client expectations, timelines, budgets and goals.
Manage client Statements of Work, Change Orders, and project scope to ensure work remains aligned with approved deliverables, budgets and timelines.
Obtain necessary client approvals and prepare Statements of Work, Change Orders, meeting agendas, follow-up communications, campaign wrap reports and other client-facing documentation (working with a Project Manager).
Oversee client processes and deliverables, ensuring internal processes and best practices are followed to support efficient, high-quality execution (working with a Project Manager).
Monitor campaign and project progress, proactively identify potential risks or challenges, and develop and implement solutions to keep work moving forward.
Follow up on identified issues and action items to ensure solutions are implemented and commitments are carried through to completion.
Coordinate monthly billing and invoice reconciliation to ensure accurate and timely financial management.
Identify and contribute ideas to improve the quality, efficiency and effectiveness of team and agency processes and work.