Senior Account Director, Strategic DSP Partnerships

Seedtag•New York, NY

58d•$320,000 - $360,000•Hybrid

About The Position

We’re looking for a Senior Account Director, Strategic DSP Partnerships to join our team in New York and play a key role in shaping the future of neuro-contextual advertising at a global scale. Seedtag is the leading Neuro-Contextual Advertising Company. We are redefining how advertising works in a privacy-first world by moving beyond keywords and cookies, towards understanding human emotion, intent, and context. Powered by advanced AI and neuroscience, our proprietary technology, Liz, delivers a deep, human-like understanding of content and attention. This enables brands to connect with audiences at the right moment, in the right mindset, with ads that are relevant, engaging, and respectful of the user experience. Founded in 2014 by two ex-Googlers, Seedtag has grown into a global company with 650+ Seedtaggers across 17 countries, backed by €250M in funding, and expanding rapidly across the open web and Connected TV. We’re not just building technology, we’re rewriting the rules of advertising.

Requirements

10+ years in the programmatic ecosystem, with a track record on the SSP / Exchange or DSP partnership side and demonstrable ownership of a revenue number.
Proven enterprise sales experience selling to both demand-side (DSP, agency) and curation stakeholders; able to carry a quota, build pipeline, and close strategic partnerships.
Granular understanding of OpenRTB, auction dynamics, SPO, curation / Deal-ID workflows, and evolving identity frameworks (e.g., UID2.0); fluent enough to guide buyers through self-service activation and troubleshooting.
Comfortable owning C-suite relationships and representing the business externally, with strong executive storytelling and negotiation skills.
Demonstrated ability to lead across Product, Operations, and Commercial teams in a matrixed environment, taking initiative and driving outcomes without waiting for direction.
An entrepreneurial "owner" who takes initiative, leads cross-team, and thrives where strategic thinking meets execution velocity.

Responsibilities

Build the DSP playbook: Create and own the strategic playbook for our DSP partnerships — the repeatable approach to win, grow, and retain demand across our portfolio.
Execute for growth across Web & CTV: Own and execute the strategy to grow the business across both the open web and CTV, turning the playbook into measurable revenue.
Sell to sellers and curators alike: Act as the senior commercial lead to Tier-1 DSPs, their seller / sell-side teams, and the curator community — positioning Seedtag's SSP and agentic curation tools as the most efficient path to our neuro-contextual inventory.
Serve DSP inventory managers, sellers and their clients: Work cross-team to better serve DSP inventory managers, DSP sellers, and their clients with Seedtag's bespoke audiences and services.
Own the brief-to-activation journey: Show buyers how to move seamlessly from a campaign brief to live activation and self-service troubleshooting inside our curation tools — owning the experience end to end and removing friction at every hop.
Carry weight in agency conversations: Lead senior agency dialogues that triangulate the opportunity across client, agency, and DSP, so that Seedtag inventory becomes the obvious, mutually valuable choice for all three.
Curation & marketplace strategy: Design and scale bespoke Marketplaces, PMPs, and SPO (Supply Path Optimization) strategies built on Seedtag's unique data signals and NeuroX curation.
C-suite representation: Own and grow C-level relationships across DSPs, agencies, and holding companies, and serve as a senior voice for Seedtag at industry events and within the broader programmatic community.
Lead cross-functionally: Partner with and influence Product, Yield, Revenue Operations, and Engineering to shape the roadmap and keep our SSP and curation capabilities ahead of bidder logic and buyer needs.
Own the number: Carry a revenue target and use deep data fluency to identify yield opportunities and improve auction win rates across your portfolio.