Salesforce Marketing Cloud Sr Developer

Capgemini • Bridgewater, NJ

3d • $73,150 - $174,000 • Onsite

About The Position

Seeking an experienced Salesforce Marketing Cloud (SFMC) Developer with 8+ years of experience to design, develop, enhance, and support customer engagement solutions using Salesforce Marketing Cloud Engagement (MCE) and Marketing Cloud Advanced/Data Cloud. The role combines hands-on development, marketing automation, integrations, troubleshooting, and collaboration with business and technical teams.

Requirements

• 8+ years of experience
• Salesforce Marketing Cloud Engagement (MCE)
• Journey Builder
• Automation Studio
• Content Builder
• Email Studio
• CloudPages
• AMPscript
• SQL
• HTML/CSS
• JavaScript & Server-Side JavaScript (SSJS)
• APIs and Salesforce CRM integrations
• Subscriber management, segmentation, and email deliverability best practices
• Expertise in marketing automation, customer journey orchestration, personalization, data management, integrations, and campaign execution
• Capable of delivering scalable and high-performing digital marketing solutions
• Ability to work closely with architects, marketers, analysts, and administrators.

Nice To Haves

• Salesforce Certified Marketing Cloud Administrator
• Salesforce Certified Marketing Cloud Developer
• Salesforce Certified Marketing Cloud Consultant
• Salesforce Certified Data Cloud Consultant
• Salesforce AI Associate / AI Specialist

Responsibilities

• Develop and maintain SFMC solutions including: Emails, email templates, dynamic content, content blocks, CloudPages, landing pages, forms, preference centers, Transactional email solutions
• Build personalization using: AMPscript, SSJS, SQL, Personalization Strings, Dynamic Content
• Design and manage customer journeys through: Journey Builder, Triggered, transactional, nurture, and multi-step campaigns
• Manage Automation Studio activities: SQL Queries, Imports, Exports, Data Extracts, File Transfers
• Audience segmentation and automation optimization
• Support Marketing Cloud Advanced/Data Cloud capabilities: Audience creation, segmentation, activations, customer profiles, Data Cloud to Marketing Cloud integrations
• Develop API-based integrations and Salesforce CRM integrations using Marketing Cloud Connect
• Create and maintain custom CloudPages, subscription centers, lead capture forms, and campaign landing pages
• Perform testing, deployment support, troubleshooting, and technical documentation.

Benefits

• Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave
• Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
• Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
• Life and disability insurance
• Employee assistance programs
• Other benefits as provided by local policy and eligibility

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed