Salesforce Marketing Cloud Developer

McKesson•Mississauga, ON

1d•$81,500 - $108,600

About The Position

We are seeking a Salesforce Marketing Cloud Developer to design and deliver scalable, data-driven marketing solutions. This role contributes to the development and execution of digital marketing capabilities, supporting campaign automation, personalization, and customer engagement initiatives under general guidance.

Requirements

Hands-on experience with Salesforce Marketing Cloud capabilities
Working knowledge of Email Studio, Journey Builder, Automation Studio, and Contact Builder
Experience with AMPscript, SQL, and HTML/CSS for email development and personalization
Understanding of marketing automation concepts, customer journeys, and campaign lifecycle
Experience with data segmentation, data extensions, and subscriber management
Familiarity with integrations between Marketing Cloud and CRM platforms (Salesforce preferred)
Exposure to APIs and data exchange concepts
Strong analytical and problem-solving skills
Ability to work collaboratively in a cross-functional team environment
Strong attention to detail and commitment to quality
Degree or equivalent experience
Typically requires 4+ years of relevant experience

Nice To Haves

Salesforce Marketing Cloud certifications (e.g., Email Specialist, Marketing Cloud Developer)
Experience integrating Marketing Cloud with Sales Cloud / Service Cloud
Familiarity with customer data platforms (CDPs) or enterprise data ecosystems
Experience with personalization and segmentation strategies at scale
Exposure to REST/SOAP APIs and middleware platforms (e.g., MuleSoft)
Experience working in Agile/Scrum environments
Familiarity with DevOps and release management practices in marketing technology
Exposure to AI-driven marketing capabilities (e.g., Einstein, predictive segmentation, journey optimization)
Experience supporting large-scale marketing campaigns in enterprise environments
Experience in healthcare environment

Responsibilities

Develop and implement solutions within Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Contact Builder)
Translate business and marketing requirements into technical solutions with guidance from senior team members
Build and optimize customer journeys, email campaigns, and automations
Develop dynamic, personalized communications using AMPscript, SQL, and Marketing Cloud scripting tools
Perform data segmentation, audience targeting, and list management activities
Support integrations between Marketing Cloud and other systems (e.g., Salesforce CRM, external data sources)
Execute and support campaign deployments, ensuring quality and adherence to timelines
Troubleshoot campaign, data, and automation issues and provide timely resolution
Participate in testing, validation, and deployment activities
Ensure compliance with enterprise data governance, privacy, and security standards
Collaborate with cross-functional teams including marketing, CRM, analytics, and IT