About The Position

Adventures on the Gorge is a premier outdoor adventure destination located on the rim of the New River Gorge in West Virginia, a UNESCO World Heritage site. Offering world-class whitewater rafting, ziplining, rock climbing, and more, the resort combines thrilling experiences with cozy accommodations, exceptional dining, and breathtaking views. With a mission to create unforgettable memories, Adventures on the Gorge is the perfect place for adventurers and nature lovers alike. The Group Sales Assistant plays a critical role in supporting and growing group business at Adventures on the Gorge. This position works closely with the Assistant Director of Sales & Marketing (ADOSM) to manage group bookings (20+ guests), including family reunions, youth groups, scouts, schools and colleges, churches, camps, clubs, and other organized groups. The ideal candidate is highly organized, guest-focused, detail-oriented, and comfortable managing multiple projects and communications simultaneously. This role serves as a liaison between clients and internal teams to deliver a seamless guest experience from initial inquiry through post-event follow-up.

Requirements

  • Minimum of two years operational experience in a hotel/banquet setting required.
  • Strong understanding of sales strategies and pipeline management
  • Ability to meet or exceed sales targets and KPIs
  • Ability to sell experience-based products (adventure packages)
  • Skilled in upselling add-ons (gear rentals, guided tours, lodging upgrades)
  • Knowledge of seasonal pricing and occupancy strategies

Nice To Haves

  • Prior experience with booking of events preferred.

Responsibilities

  • Partners with the ADOSM to support and manage a broad portfolio of specialty groups of 20 or more guests, including (but not limited to) family reunions, youth groups, scouts, schools and colleges, churches, camps, clubs, and organizations.
  • Manages the full lifecycle of group reservations, including inquiry, planning, pre-arrival coordination, on-site execution, and post-event follow-up.
  • Provides operational assistance for group reservations, managing lodging, activities, banquet details, and related reservations within booking systems.
  • Collaborates with Operations and Food & Beverage teams to coordinate special requests and ensure successful group execution.
  • Provides concierge-style service to support group arrivals and check-in experiences.
  • Utilizes CRM and reservation systems to manage leads, inquiries, communications, and booking activity.
  • Conducts outreach and supports business development efforts to expand awareness and generate new group opportunities.
  • Prepares, distributes, and maintains marketing and communication materials for group clients.
  • Communicates updates and ensures accurate information is shared with appropriate internal departments.
  • Participates in weekly Group Sales meetings and contributes to departmental planning and follow-up.
  • Performs other duties as assigned.
  • Performs all responsibilities in a safe manner and in accordance with company policies.
  • Upholds all guest service standards
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