Sales Strategy Associate

Alaffia HealthNew York, NY
Onsite

About The Position

Alaffia is a healthtech startup focused on reducing improper payments and administrative waste in U.S. health plans. We use expert clinicians and AI to provide deeper insights, smarter automation, and better outcomes in claims operations. This role supports go-to-market efforts by driving pipeline growth and enabling insightful engagements with health plan executives. The position operates at the intersection of sales, healthcare analytics, and strategy. The associate will partner with the sales team to research target accounts, prepare for executive-level conversations, and build data-backed business cases demonstrating ROI for payers. This role is ideal for individuals interested in healthcare, analytics, and value-based selling, with aspirations for senior commercial or strategy roles. The position requires current authorization to work in the U.S. and does not offer visa sponsorship.

Requirements

  • 2–5 years of experience in healthcare, consulting, investment banking, or sales
  • Strong analytical skills (Excel / financial modeling required; experience with healthcare data a plus)
  • Excellent written and verbal communication skills, especially with executive audiences
  • Ability to distill complex healthcare and data topics into simple, compelling insights
  • Highly organized and comfortable operating in a fast-paced startup environment

Nice To Haves

  • Familiarity with payer economics, claims processing, or payment integrity concepts preferred

Responsibilities

  • Identify and prioritize target health plans, TPAs, and risk-bearing providers
  • Map key stakeholders (e.g., Payment Integrity, Claims, CFO orgs)
  • Support outbound efforts with tailored, insight-driven messaging
  • Leverage industry triggers (M&A, CMS changes, cost pressures) to inform outreach
  • Conduct deep research on payer organizations (membership, lines of business, claims volume, vendor landscape)
  • Analyze publicly available data (MLR trends, financial performance, Star Ratings, regulatory exposure)
  • Develop account briefs highlighting pain points in claims leakage, fraud/waste/abuse, and vendor inefficiencies
  • Track trends across Centers for Medicare & Medicaid Services policy and reimbursement changes
  • Build tailored pre-read materials for meetings with VP/C-level stakeholders
  • Prepare strategic talking points aligned to each payer’s priorities (cost containment, audit efficiency, provider abrasion, etc.)
  • Develop polished decks and narratives for high-stakes conversations
  • Ensure AEs are equipped with differentiated, hypothesis-driven insights
  • Build customized ROI models quantifying savings from improved payment integrity
  • Translate Alaffia’s capabilities (AI-driven claim review, provider engagement, audit efficiency) into financial impact
  • Align value messaging to key payer metrics (e.g., cost per claim, recovery rates, admin cost reduction)
  • Support value-based selling with clear, defensible business cases
  • Input into Alaffia’s pricing model
  • Draft and customize proposals, RFP responses, and client deliverables
  • Translate technical and operational capabilities into clear business value
  • Collaborate cross-functionally with product, data science, and leadership
  • Support deal progression by ensuring high-quality, timely deliverables

Benefits

  • Competitive Compensation (Base Salary + Bonus + Equity)
  • 401(k), Medical, Dental, and Vision benefits
  • Flexible, paid vacation policy
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