Compact Construction Equipment Sales Representative

Stowers Machinery Corporation•Miami, FL
•Hybrid

About The Position

Stowers Machinery is expanding into Southern Florida by opening Coastal Construction Equipment, LLC, the region's CAT Compact Equipment Dealer. This expansion aims to enhance customer support in sales, rental, parts, and service. We are seeking motivated individuals to join our team during this growth phase and contribute to building our Southern Florida operation.

Requirements

  • Highly driven, results-oriented professional with a passion for winning new business and exceeding goals.
  • Proven ability to prospect, cold call, network, and generate new opportunities.
  • Strong hunter mentality with the persistence and competitive drive to grow market share.
  • Excellent communication skills with the confidence to build relationships and overcome objections.
  • Strong organizational skills with the ability to manage priorities in a fast-paced environment.
  • Self-starter who works independently while collaborating effectively with others.
  • Eager to learn new technologies, products, and industry trends.
  • Customer-focused with a strong work ethic and commitment to delivering results.
  • 2 or 4 year degree with concentration in business administration, supply chain management, marketing, or related field. Relevant work experience may replace education requirements.
  • Must be able to work independently and as part of a team.
  • Must be capable of maintaining a high level of activity, customer engagement, and prospecting efforts.

Nice To Haves

  • Knowledge of compact equipment, construction equipment, or related industries is a plus.
  • Experience with Microsoft Office Suite is required. Salesforce and DBS experience is preferred.
  • Previous experience with heavy equipment operation, valuation, or sales is preferred.
  • Demonstrated success in outside sales, business development, or territory growth roles.
  • Proven track record of meeting or exceeding sales goals through proactive prospecting and relationship building.
  • Experience developing new accounts and expanding business in competitive markets.
  • Strong negotiation and closing skills.
  • Ability to work independently while managing multiple priorities and customer opportunities.
  • Bilingual, English & Spanish preferred.

Responsibilities

  • Drive Compact Construction Equipment (CCE) sales through prospecting, relationship building, and business development.
  • Generate new opportunities, expand market share, and grow revenue by pursuing new customers and uncovering untapped sales opportunities.
  • Manage online Compact Equipment inventory and website listings to maximize equipment visibility and sales performance.
  • Develop and manage territory sales opportunities for Compact equipment.
  • Prospect and develop new customers through cold calls, customer visits, networking, referrals, trade shows, and digital outreach.
  • Build and maintain strong customer relationships while identifying equipment needs and new sales opportunities.
  • Develop and manage a healthy sales pipeline through consistent follow-up and lead generation activities.
  • Negotiate pricing, financing, and trade-in terms to successfully close equipment sales.
  • Collaborate with service, parts, and logistics teams to support equipment readiness and customer satisfaction.
  • Represent the company at customer events, trade shows, and community activities to generate business opportunities.
  • Drive market share growth by pursuing new business opportunities and achieving assigned sales goals.
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