Sales Representative - Wine & Spirits

The Odom CorporationFairbanks, AK
$43,000 - $60,000Onsite

About The Position

We are seeking a motivated Sales Representative to manage an assigned territory in the wine and spirits industry. This role involves building relationships with retailers, maximizing sales, and ensuring effective merchandising and servicing of products. The ideal candidate will be a self-starter with excellent communication and organizational skills, capable of working independently and meeting sales objectives.

Requirements

  • High school diploma or General Education Degree (GED) preferred.
  • One to two years related experience or training, or equivalent combination of education and experience.
  • Must be 21 years of age.
  • Must have a valid driver's license.
  • Must have a good driving record.
  • Must have proof of auto insurance (SR-22 is not acceptable).
  • Must own reliable transportation.
  • Excellent communication skills, both written and verbal.
  • Must be self-motivated and a self-starter.
  • Able to work with very little direct supervision.
  • Highly organized, with a strong ability to work quickly and accurately while handling competing priorities.

Nice To Haves

  • Beverage sales and/or merchandising experience.
  • Knowledge of the local market.
  • Customer service skills.
  • Experience in the distribution industry.

Responsibilities

  • Manage an assigned territory by keeping abreast of business conditions, recognizing new opportunities within each account, and maintaining necessary account records.
  • Develop trust and confidence with retailers as a merchandising consultant.
  • Compile lists of prospective customers for sales leads.
  • Travel throughout assigned territory to call on regular and prospective customers to solicit orders or talk with customers via phone or in person.
  • Prepare for sales calls by establishing customer history, credit information, suggestively selling, troubleshooting, and understanding company capabilities.
  • Prepare timely and accurate reports to sales management on sales distribution and promotion issues.
  • Maximize sales results through effective pre-planning and execution of daily, weekly, and monthly objectives.
  • Develop a sound knowledge of company products and a working knowledge of competitive products.
  • Make persuasive presentations, answer questions, overcome objections, and present proof of proposals.
  • Display or demonstrate products, using samples or catalogs, and emphasize salable features.
  • Quote prices and solicit orders with the assistance of a current price book.
  • Make sales and follow-up calls to customers and prospects presenting company brands.
  • Write orders, design displays, and organize on-site promotions.
  • Understand and apply in-store merchandising principles in assigned retail accounts.
  • Influence retail accounts to use shelf management, cold box, and floor display guidelines to maximize sales opportunities.
  • Use point-of-sale materials to increase merchandising success.
  • Ensure products are properly rotated, dusted, rebated, cleaned, and stocked at appropriate levels in each account.
  • Adhere to the company’s professional dress and appearance policy.
  • Safely perform job duties, being considerate to themselves and others.
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