Sales Representative Merchandiser

Cordialsa USA•Springfield, MA

10d•Onsite

About The Position

The Sales Representative Merchandiser (SRM) is responsible for driving sales growth and supporting customer relationships by promoting and merchandising Cordialsa USA products at assigned retail locations within the Springfield, MA territory. This role focuses on executing in-store merchandising standards, maintaining product visibility and availability, and supporting positive working relationships with store personnel in accordance with company guidelines.

Requirements

High school diploma or GED equivalent required
2+ years of experience in sales, merchandising, customer service, or account management (CPG, grocery, or retail experience preferred)
Strong ability to build and maintain positive customer relationships in a field-based environment
Strong communication, problem-solving, and interpersonal skills
Ability to work independently and manage a route-based territory with minimal supervision
Strong organizational skills with the ability to prioritize tasks and manage time effectively
Comfort working in a physically active retail environment, including lifting, carrying, and moving merchandise up to 25 lbs
Ability to stay active throughout the workday, including standing, walking, bending, and performing in-store tasks as needed
Comfortable and safety-conscious when using ladders, carts, and standard retail equipment
Basic proficiency with mobile devices and digital reporting tools (Microsoft Office experience a plus)
Bilingual in English and Spanish preferred
Must be authorized to work in the United States without current or future sponsorship
Valid driver’s license, reliable personal vehicle, and proof of insurance required

Responsibilities

Support sales growth by identifying opportunities and providing professional customer service
Execute merchandising activities, including stocking shelves and secondary displays
Ensure correct product placement, pricing accuracy, and compliance with company planograms
Service assigned store routes according to established schedules and territory plans
Recommend order quantities to support product availability and rotation, and coordinate with store personnel as needed
Record and track in-store activities using company-approved digital systems
Support returns management process when applicable, including proper identification and communication of returned products
Assist in onboarding new customers, including presenting product information and supporting required documentation
Set up promotional materials, point-of-purchase (POP) displays, and SKU labeling in accordance with guidelines
Take photo documentation of store execution and merchandising activities as required
Monitor inventory levels, support proper product rotation, verify pricing accuracy, and report discrepancies
Ensure compliance with planogram and merchandising standards
Perform other related duties as assigned