Sales Representative, AFA, Sport Regional Accounts

EssilorLuxottica Group•Irvine, CA

6d•Onsite

About The Position

The Sales Representative, AFA, Sport Regional Accounts (Sales Representative) manages client relationships to ensure that their needs and requirements are being met while serving as a steward for Luxottica and our most important brand. The Sales Representative serves as an advocate in the market and provides a comprehensive set of programs, products and services to our customers to help grow their business. The Sales Representative achieves/exceeds all sales targets for their territory while maintaining the highest standards for distribution, training, productivity and merchandising. Focusing on the customer experience with both sell-in and sell through efforts.

Requirements

2+ years (min) of direct sales experience with proven track record of results
Must be able to carry sample bags weighing at least 25 Ibs
Strong written and verbal communication
Proven sales performance and ability to increase
Strong interpersonal skills and the ability to develop relationships
Excellent training and presentation
Strong visual merchandising background
Strong PC skills, including Excel, Word and
Significant and regular field time required with overnights dependent on geography (up to 100% travel).
Valid driver’s license and eligibility to work in

Nice To Haves

BA/BS degree

Responsibilities

Acts as a NA Sport AFA ambassador, promoting the value proposition of the brand while ensuring brand integrity in the short, medium and long term.
Serves as a leader within their synergy team and market – works in conjunction with the RSM to identify opportunities for Luxottica, leveraging the power of the select distribution model (where appropriate) to strengthen our position one customer at a time.
Proactively manages distribution in the territory – uses excellent judgment to ensure the highest quality targets and maximum door Cultivates existing customer base while continuously prospecting for new potential in the market.
Ensures brand visual merchandising and distribution quality standards are met - refreshes marketing materials regularly along with board space to reflect brand positioning and supports sell thru of product.
Builds strong working relationship at all levels within the practices and businesses they manage (doctor, optician, office manager, store manager, etc).
Follows the NA Sport sales process and standards provided by the
Achieves monthly, quarterly, annual sales, average unit price, distribution and door productivity targets for each of the NA Sport AFA collections.
Utilizes all brand materials to conduct regular staff trainings to reinforce knowledge and ensure message to the patient/ consumer is translated consistently with the brand
Develops and adheres to effective call plan to achieve desired service frequency, with a goal of visiting all customers in an 8 week rotation or less (with A, B, C priority coverage).
Participates in and represents Luxottica in local, regional and national trade
Remains current on trends affecting the business – fashion, lifestyle, business, competition – for the purposes of informing customers.
Develops a business plan to achieve both quantitative and qualitative objectives for assigned