Sales Rep, DSD

HP Hood•New Hampshire, NH

5d•$67,000 - $80,000•Onsite

About The Position

HP Hood is seeking a self-driven individual to advance their career as a high-impact player on their team. The company culture is built on value commitments to innovation, quality, results, integrity, community, people, and collaboration, fostering strong employee engagement, teamwork, safety, and wellness. HP Hood is one of the largest and most trusted food and beverage manufacturers in the United States, with a portfolio of national and super-regional brands. The DSD Sales Representative will manage the direct store delivery of food and beverage products to retail accounts, building customer relationships, ensuring product availability, driving sales growth, managing inventory, and executing promotions. The role requires strong customer service, market understanding, and a proactive approach to sales and problem-solving. The territory includes Southern New Hampshire, Concord, NH, and Manchester, NH, and the ideal candidate should reside in a drivable state.

Requirements

BA/BS Degree in business or a related field, preferred.
3-5 years of sales experience or retail experience with a consumer package goods manufacturer, major food broker, or retail services company desirable but not required.
Familiarity with retail industry trends and consumer behavior.
Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
Experience with CRM and merchandising software. (i.e. Nielsen, IRI etc.)
Ability to lift and carry products, boxes, and promotional materials as needed (up to 30-50 lbs).
Ability to stand and walk for extended periods during store visits.
Regular travel to assigned retail locations within the territory is required.
Must have a valid driver’s license and reliable transportation.

Nice To Haves

Demonstrates strong business, product, and market understanding to align sales strategies with company goals and make informed, data-driven decisions.
Effectively utilizes sales tools and CRM systems, delivers clear product presentations, and applies negotiation skills to close deals and build strong customer relationships.
Develops trust-based connections with customers and stakeholders through effective communication, active listening, and approachability.
Consistently meets sales targets by demonstrating a winning mindset, persistence, and a strong drive for results.
Thrives in dynamic environments by showing flexibility, handling ambiguity, and bouncing back from setbacks with a positive attitude.
Takes ownership of responsibilities, manages time effectively, and works independently with minimal supervision.
Shares knowledge openly, supports team goals, and maintains professionalism in managing conflicts.
Delivers clear, tailored messages to internal teams and customers while using probing techniques to uncover needs.
Maintains integrity in all interactions and fosters trust through honesty, humility, and emotional intelligence.

Responsibilities

Develop and maintain relationships with retail partners, including supermarkets, convenience stores, and other food and beverage outlets.
Achieve and exceed sales targets through effective account management, upselling, and cross-selling of products.
Promote new product launches and special offers, ensuring products are stocked and well-displayed in the retail locations.
Monitor and analyze sales performance, identifying opportunities for growth in existing accounts.
Manage and drive execution of in-store promotions and marketing materials to increase product visibility and sales.
Provide detailed knowledge about food and beverage products to retailers and customers.
Ensure timely and accurate delivery of products to retail locations, maintaining proper stock levels and avoiding stockouts.
Manage inventory by ensuring products are rotated, shelves are stocked properly, and products nearing expiration are removed.
Provide exceptional customer service, addressing concerns, resolving complaints, and ensuring overall customer satisfaction.
Offer product training and information to retail staff to enhance product knowledge and sales effectiveness.
Identify opportunities for cross-selling or upselling products based on customer needs.
Foster strong, long-term relationships with key retail clients to ensure loyalty and continued business.
Track and report sales performance against targets and key performance indicators (KPIs).
Submit timely and accurate reports on sales activities, customer interactions, and any issues encountered.
Stay informed about market trends, competitor products, and industry developments to effectively position the company’s products.
Regularly assess customer needs and competitor offerings to identify sales opportunities.
Maintain accurate records of sales transactions, customer interactions, and deliveries.