About The Position

We are a growing technology research and advisory company serving enterprise and technology leaders through subscription-based research products. We’re seeking a Sales Development Representative (SDR) to help drive new business through inbound lead management, targeted prospecting, lead qualification, and meeting booking. You’ll be a first point of contact for prospective customers, engaging decision-makers, qualifying opportunities, and scheduling meetings for senior sales team members. You’ll also help build and improve SDR processes, workflows, and best practices alongside Sales, Marketing, and Operations.

Requirements

  • 2+ years of experience in sales, business development, lead generation, appointment setting, or a related role.
  • Strong written and verbal communication skills.
  • Confidence engaging prospects by phone, email, and LinkedIn.
  • Strong organization, attention to detail, and ability to manage multiple priorities.
  • Proficiency with Microsoft Excel.
  • Hands-on experience with Apollo, ZoomInfo, or similar sales intelligence/prospecting platforms.
  • Experience working with prospecting workflows, cadences, sequences, and playbooks.

Nice To Haves

  • Experience with HubSpot CRM.
  • Experience in SaaS, technology, subscription businesses, or research services.
  • Familiarity with lead qualification and pipeline management.
  • Experience booking meetings for sales teams or executives.
  • Bachelor’s degree or equivalent experience.
  • Comfortable using AI tools for research and email generation.

Responsibilities

  • Manage and qualify inbound leads and marketing-generated opportunities.
  • Build targeted prospect lists and execute outbound campaigns using Apollo, LinkedIn, email, and phone.
  • Conduct multi-channel prospecting and consistent follow-up.
  • Identify customer needs, qualify opportunities, and schedule meetings for Account Executives and sales leadership.
  • Manage outreach sequences, cadences, and follow-up activities to maximize conversion.
  • Maintain accurate CRM records and track prospect activity and pipeline status.
  • Collaborate with Sales, Marketing, Research, and Operations to improve lead generation and conversion.
  • Identify funnel bottlenecks and recommend improvements to targeting, tools, outreach, and sales handoffs.
  • Track prospecting activity, conversion rates, and meeting-booking performance using CRM and Excel reporting.

Benefits

  • Base salary plus potential commission/bonus opportunity.
  • Opportunity to develop strong sales development, prospecting, and meeting-booking skills while helping build ABI Research’s market development function.
  • Clear potential for advancement into Account Executive, Business Development, or other revenue-generating roles.
  • Competitive compensation
  • Extremely generous benefits and vacation package
  • Rewarding achievement by promoting within.
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