Sales Manager

Ulta Beauty, Inc.•Mebane, NC

About The Position

The Sales Manager leads a high-performing store team in support of Ulta Beauty’s mission, vision, and values, and drives top-line sales growth across categories. The role leads Beauty Advisors, Prestige Beauty Advisors, and Lead Cashiers and is accountable for the retail business outside of boutiques, including sales, service, and operational processes. The Sales Manager is responsible for Net Promoter Score and an exceptional guest experience, with a focus on business performance, people development, and process compliance. The position combines retail business management with team leadership and guest service. The Sales Manager uses financial and operational reporting, store forecasts, payroll budgets, company programs, and tools to improve results and productivity. The role also recruits and develops associates, supports training and performance management, promotes a collaborative and inclusive environment, and maintains store operating, safety, inventory, and loss-prevention standards. Work requires a flexible full-time schedule that includes days, evenings, weekends, and holidays, as well as attendance at corporate business meetings and conferences.

Requirements

  • 2–3+ years of fast-paced retail management or other relevant work experience.
  • Financial management experience, including driving sales, interpreting reporting data, managing payroll budgets, and controlling expenses.
  • Retail management experience, including monitoring inventory, achieving operational excellence, driving a service culture, and executing merchandising directives.
  • Leadership experience attracting, developing, and motivating talent; adapting to change; developing collaborative relationships; and leading and influencing a team.
  • Proficiency with basic technology, such as point-of-sale systems, Microsoft Office programs, and Apple devices.
  • Excellent written and verbal communication skills.
  • Strong collaboration and interpersonal skills.
  • Strong organizational skills and ability to manage multiple tasks.
  • Ability to react under pressure, use good judgment in ambiguous situations, and remain flexible and adaptable.
  • Ability to work a flexible full-time schedule including days, evenings, weekends, and holidays.
  • Ability to attend corporate business meetings and conferences.

Nice To Haves

  • Bachelor’s degree is preferred.

Responsibilities

  • Promote accountability for retail and service sales, guest loyalty including credit, payroll, omnichannel performance, and retail shrink.
  • Identify underperforming metrics and develop strategies using company programs, tools, and resources to improve profitability and sales.
  • Use store forecasts and payroll budgets to support scheduling, productivity, sales goals, and timely workload completion; communicate scheduling needs to the General Manager.
  • Plan and execute in-store events that enhance the guest experience and support collaboration and sales and payroll goals.
  • Review and respond to financial and operational reporting, store visit results, and audit results.
  • Perform makeup applications, skincare analysis, and product demonstrations to support sales and guest service.
  • Stay informed about industry trends, products, services, ingredients, and benefits.
  • Maintain regular attendance and hold store associates accountable to the attendance policy.
  • Attract, hire, and retain diverse talent and address store staffing needs.
  • Build an engaged team through collaboration, open communication, and clear work priorities.
  • Create an inclusive environment that supports associate growth and engagement.
  • Support associate development through training, individualized feedback and coaching, performance reviews, succession planning, and development plans.
  • Participate in ongoing brand and category training and ensure direct reports do the same.
  • Build professional relationships with brand partners to support sales and service goals.
  • Model teamwork and guest service excellence alongside the leadership team by setting priorities, providing direction, and sharing best practices.
  • Execute the Guest Engagement Leader program through business ownership, associate coaching, and guest experience leadership.
  • Ensure store compliance with company policies, procedures, standards, and dress code.
  • Use company scheduling and task-management tools to manage schedules, attendance, workload, resets, pricing updates, inventory tasks, cleaning, and replenishment.
  • Protect company assets and minimize loss by maintaining workplace safety, inventory control, cash management, and loss-prevention standards.
  • Execute inventory-control processes, including handling known theft, damages, hazardous waste, inventory adjustments, and product returns; complete theft reporting as needed.
  • Support adoption of company initiatives and technology, communicate expectations, and ensure store tasks are executed.
  • Use company programs, tools, and resources to improve store performance.
  • Communicate business trends, opportunities, events, operational challenges, merchandise needs, and competitive information to field leadership.
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