Sales Manager | SF Bay Area Regional Application

Swickard Management Company, Swickard Auto Group • San Francisco, CA

1h • $80,000 - $175,000 • Onsite

About The Position

This is a general application for Sales Manager openings across Swickard's San Francisco Bay Area dealerships. Qualified candidates will be contacted as opportunities arise. Swickard Auto Group is a hospitality company that happens to sell and service cars, believing the best guest experiences start with the best employee experiences. They operate multiple dealerships across the San Francisco Bay Area, representing luxury and import brands including Audi, Land Rover, Mercedes-Benz, Lexus, and more. This application is for experienced desk managers or Sales Managers who are in or open to the Bay Area market.

Requirements

• 2+ years of Sales Manager or senior desk manager experience at a franchised dealership -- required
• Demonstrates a high HQ (Hospitality Quotient) -- kindness and optimism, intellectual curiosity, strong work ethic, empathy, self-awareness, and integrity
• Confident at the desk -- able to structure deals quickly, accurately, and with the guest relationship intact
• Strong CRM discipline and the ability to build a culture of follow-up and process accountability on the floor
• Professional, polished communicator who earns the trust of the team and the respect of the guest
• A hospitality mindset -- you lead the floor the way Swickard leads its stores: guest-first, every time

Nice To Haves

• Luxury or import brand experience preferred -- Audi, Land Rover, Mercedes-Benz, Lexus, or similar backgrounds a strong advantage in our Bay Area portfolio
• Reynolds & Reynolds or CDK experience preferred

Responsibilities

• Lead and develop the sales team daily -- coaching consultants, running structured desking sessions, and driving consistent production
• Desk deals with precision, urgency, and integrity -- structuring transactions that work for the guest and the business
• Manage floor coverage and the guest experience from first contact through delivery
• Monitor individual and team performance against key metrics -- units, gross per vehicle, closing ratio, lead response time, and CRM compliance
• Partner with finance to ensure clean deal handoffs and a seamless guest experience
• Support inventory management in coordination with the GSM -- monitoring turn, aging, and lot activity
• Assist in recruiting and onboarding new sales consultants
• Resolve escalated guest concerns with composure and professionalism

Benefits

• Income potential of $80,000 - $175,000+
• Medical, dental, and vision insurance
• Life insurance and supplemental coverage options
• Paid time off and paid holidays
• Career growth -- strong Sales Managers at Swickard grow into GSM and GM roles across a 40+ rooftop organization
• Employee vehicle purchase and service discounts
• The backing of a growing, hospitality-led automotive group with a strong Bay Area presence

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed