Sales Manager

Ashworth Awards • North Attleborough, MA

20d • Onsite

About The Position

We are seeking an experienced Sales Manager to lead and develop a high-performing sales team while protecting and growing one of our company's greatest assets, our long-term customer relationships. This role is ideal for someone who understands that selling customized products is fundamentally different than selling commodities. Success requires balancing creativity, consultation, project management, and relationship building while leading a team through complex sales cycles and repeat annual business. Our customers don't simply place orders; they trust us to help recognize achievements, celebrate milestones, and support meaningful events. We are looking for a leader who values those partnerships and can help our sales organization continue delivering exceptional service year after year.

Requirements

• Five or more years of progressive B2B sales experience.
• Two or more years of sales leadership or management experience.
• Experience leading and developing sales professionals.
• Strong communication, coaching, and organizational skills.
• Experience with CRM systems and sales reporting tools.
• Ability to analyze sales data and identify customer trends.

Nice To Haves

• Experience selling customized or made-to-order products.
• Experience working in manufacturing or production-supported sales environments.
• Familiarity with artwork approvals, custom specifications, project timelines, and consultative selling.
• Experience managing repeat-order or relationship-based customer portfolios.
• Awards and Recognition, Promotional Products, Branded Merchandise, Corporate Gifts, Printing and Packaging, Apparel Decoration, Signage and Graphics, Custom Manufacturing, Specialty Distribution, Event Services, and/or Business-to-Business Consultative Sales backgrounds.

Responsibilities

• Lead, coach, and develop the sales team through regular one-on-one meetings and training.
• Drive sustainable revenue growth through a balance of customer retention and new business development.
• Analyze year-over-year customer activity to identify repeat business opportunities and recover dormant accounts.
• Develop systems that ensure customers are proactively contacted before annual reorder cycles.
• Partner with marketing, operations, customer service, and finance to deliver an exceptional customer experience.
• Support strategic customer relationships and assist with complex projects and negotiations.
• Maintain sales forecasting, pipeline management, and CRM discipline.
• Build a culture of accountability, professionalism, and continuous improvement.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed