Sales Manager - Northland Volkswagen

AutoCanada Inc.Calgary, AB
CA$150,000 - CA$250,000Onsite

About The Position

Northland Volkswagen, a long-standing Volkswagen dealership in Calgary, is seeking an experienced automotive sales leader to join their team. As part of a large automotive dealer group, the role offers the stability and growth opportunities of a national organization combined with a local dealership culture. The ideal candidate will be a hands-on leader who can inspire, coach, and develop a high-performing sales team, driving strong sales results in a fast-paced environment. This role requires a balance of accountability, energy, and commercial focus, with a commitment to team development and customer satisfaction.

Requirements

  • 3-5+ years of automotive sales leadership experience
  • Current or recent experience as a Sales Manager or Assistant Sales Manager within a dealership environment
  • Proven success leading a sales team in a volume-focused dealership
  • Strong understanding of both new and pre-owned vehicle operations
  • Strong knowledge of dealership sales processes, lead management, and customer retention strategies
  • Excellent leadership, coaching, mentoring, and team development skills
  • Strong understanding of dealership financial performance, budgeting, forecasting, and month-end operations
  • Exceptional communication, negotiation, and relationship-building abilities
  • Experience working with CRM systems and automotive software platforms
  • Highly organized with the ability to manage multiple priorities and deadlines
  • Adaptable, growth-oriented, and comfortable operating in a fast-paced environment
  • High level of integrity, professionalism, and accountability
  • Valid driver's license with an acceptable driver's abstract
  • Must be legally authorized to work in Canada

Nice To Haves

  • Experience with vehicle acquisition, purchasing from the public, and/or auction sourcing is considered a strong asset

Responsibilities

  • Execute short-, medium-, and long-term sales objectives for both new and pre-owned vehicle departments.
  • Develop and implement sales plans that support the achievement of monthly and annual performance goals.
  • Contribute to the development and execution of dealership marketing and advertising initiatives.
  • Drive the successful conversion of internet, showroom, and referral leads into vehicle sales.
  • Monitor key performance metrics including sales performance, lead conversion, and customer experience.
  • Build and develop a high-performing sales team capable of executing the dealership’s sales strategy.
  • Develop and maintain strong relationships with customers to support retention and referral business.
  • Assist in developing strategies to support dealership growth and market share expansion.
  • Champion an exceptional customer experience throughout the entire sales journey.
  • Foster strong working relationships across all departments and stakeholders.
  • Deliver strong financial results while ensuring compliance with company policies and governance standards.
  • Promote professional development, accountability, and continuous improvement within the team.
  • Lead and champion a safe, respectful, and high-performance workplace culture.
  • Other duties as assigned.

Benefits

  • Target earnings of $150,000 - $250,000+ annually
  • Commission-based compensation with uncapped earning potential
  • One of Calgary's largest vehicle inventories
  • Strong new and pre-owned vehicle sales opportunities
  • Consistent lead flow and sales volume
  • Opportunities to grow vehicle acquisition through public purchases and auctions
  • Experienced leadership team committed to your success
  • Collaborative, low-turnover culture
  • Closed Sundays to support work-life balance
  • Brand-new facility coming soon
  • Career growth opportunities within the AutoCanada network
  • Employee Vehicle Purchase & Service Plans
  • Employee and Family Assistance Programs
  • Company-wide appreciation events and contests throughout the calendar year
  • Professional development and the opportunity to grow your career
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