Sales Manager, Fleet Operations, Pre-Owned & Remarketing

Polestar•Mascouche, QC

4d•Onsite

About The Position

At Polestar, we are looking for a detailed, innovative, and hands-on professional to lead and develop our pre-owned, remarketing, and fleet operations in Canada. This role plays a critical part in maximizing vehicle value across the full vehicle lifecycle, driving operational excellence, and delivering a premium experience for our Polestar Space partners and fleet customers across the Canadian market. As Sales Manager, Fleet Operations, Pre-Owned & Remarketing – Canada, you will be responsible for developing, managing, and continuously optimizing Polestar’s Pre-Owned, Certified Pre-Owned (CPO), remarketing, and fleet vehicle operations in Canada. You will oversee day-to-day operations for company fleet vehicles, commercial and corporate fleet sales, off-lease returns, and rental vehicles, while defining processes, pricing strategies, and performance management to support Polestar Canada’s growth ambitions. You will work collaboratively with internal teams (Sales Operations, Regional Operations, Financial Services, and Marketing), Polestar Spaces, auction partners, logistics providers, and title management companies to ensure efficient execution, regulatory compliance, strong financial performance, and a best-in-class customer and dealer experience.

Requirements

Bachelor’s degree in business or related field.
5+ years of experience in automotive pre-owned, remarketing, wholesale, or OEM fleet operations.
Strong understanding of fleet sales models and vehicle lifecycle management.
Experience with Certified Pre-Owned programs.
Familiarity with Canadian automotive digital platforms.
Strong analytical and organizational skills.
Knowledge of residual values (ALG, CBB).
Excellent communication skills; French is an asset.
Solutions-driven and adaptable mindset.

Responsibilities

Support corporate and commercial fleet sales programs, including lifecycle planning and pricing strategy.
Manage the remarketing of company-owned vehicles, fleet vehicles, off-lease returns, and rental vehicles.
Develop and enhance Pre-Owned and Certified Pre Owned (CPO) programs.
Set and adjust vehicle pricing based on Canadian market trends and KPIs.
Manage inventory for retail, wholesale, and fleet allocation.
Oversee inspections, auctions, logistics, and title transfer processes.
Maintain vendor, auction, and fleet partner relationships.
Monitor KPIs and provide insights to leadership.
Collaborate with Polestar Spaces and Regional Operations.
Work with Polestar Financial Services and external partners on remarketing initiatives.
Perform ad hoc analysis on portfolio performance and residual values.
Develop customer-facing CPO and fleet offers.
Support marketing campaigns and budget management.
Improve operational processes and scalability.
Provide operational support to Polestar Spaces and fleet partners.