Sales Enablement Specialist

Turnitin

12d•Remote

About The Position

The Sales Enablement Specialist is the regional execution arm of the global Sales Enablement function. Operating within a hub-and-spoke model, this role is responsible for regionally executing the global sales enablement strategies that are designed to empower representatives to optimize every buyer interaction and maximize sales results. The Sales Enablement Specialist leverages expertise in Go-To-Market (GTM) processes, buying behaviour and sales enablement tools to guide sales teams in their growth as problem centric sellers. By aligning global sales enablement programs with regional market nuances, the Sales Enablement Specialist ensures that sellers and managers are equipped with the insights, coaching, and tools needed to generate and advance sales pipeline to achieve their targets. A growing component of this role will be driving the adoption and proficiency of AI-augmented technologies designed to improve field sales efficiency. The Sales Enablement Specialist acts as a bridge to the field, ensuring new tools and capabilities are successfully integrated into daily sales workflows to maximize seller productivity and impact. Core areas of impact include: Regional Field Support: Providing dedicated, time-zone aligned execution for sales teams, including liaising with Sales Managers to identify regional needs and report back to the Manager, Global Sales Enablement. Content Regionalization: Disseminating global content with regional relevance, including native language support where required. Sales Empowerment: Guiding reps through a problem centric buying journey to advance opportunities and close deals. AI Tool Adoption: Supporting the deployment and ongoing usage of AI-driven capabilities to streamline regional sales processes. Performance Measurement: Tracking regional enablement adoption and its impact on sales results.

Requirements

2+ years of proven sales enablement experience.
Proven ability to articulate problem centric selling approaches.
Demonstrable experience in developing client-focused solutions and initiatives.
Excellent presentation and organizational skills.
Fluent in verbal and written English.
Legal eligibility for authorized employment within the specified geographic region (PH or MX).
Expertise in problem centric selling and the ability to translate insights into actionable sales guidance.
AI-Literate & Tech-Forward: A strong interest in and aptitude for leveraging AI-augmented technologies to improve sales performance.
Strong action-oriented mindset with a focus on regional execution and results.
Ability to work independently while remaining aligned with a global management hub.
Excellent interpersonal and communication skills to effectively support diverse sales teams.
Data-driven approach to tracking regional sales performance and enablement adoption.

Nice To Haves

Native language proficiency for the specific region supported (e.g., Spanish for LATAM).
Knowledge and experience working within the EdTech sector.
Knowledge of GAP Selling or other Problem Centric selling frameworks.
Familiarity with technologies such as Salesforce, Highspot, Tableau and Groove.
Experience using AI-augmented sales tools.
Experience supporting training workshops to sales staff.

Responsibilities

Implements global enablement strategies and programs within the designated region to ensure speed and local relevance.
Equips sales representatives with the knowledge, tools, and supporting managers in their coaching efforts, aligned towards advancing sales results.
Partners with Manager, Global Sales Enablement during the rollout of AI-augmented technologies, serving as the regional field liaison for the sales team.
Executes the regional delivery of problem centric sales messaging and job aids to ensure they are accessible at the point of need.
Guides reps in applying GTM processes and buyer behavior insights to optimize sales interactions and close opportunities.
Fields ad hoc content and support requests from regional sales teams to ensure continuous productivity.
Regularly gathers feedback from the regional sales teams to inform the Manager, Global Sales Enablement of any necessary programme improvements.
Drives the use and productivity of available enablement tools and sales / marketing content repository, within the regional teams.
Partners with the Global Sales Trainer and regional sales managers to coordinate training tailored to staff onboarding and development.
Monitors and reports on regional market requirements to help position messaging effectively against local competitors and specific regional needs.

Benefits

Remote First Culture
Health Care Coverage
Education Reimbursement
Competitive Paid Time Off
Self-Care Days
National Holidays
2 Founder Days + Juneteenth Observed
Paid Volunteer Time
Charitable contribution match
Monthly Wellness or Home Office Reimbursement/ Access to Modern Health (mental health platform)
Parental Leave
Retirement Plan with match/contribution varies by country